Sample Job Description for Global Product / Brand Marketing Manager

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Global Product / Brand Marketing Manager Job Overview

Global Product / Brand Marketing Manager Job Description Sample

Manages, develops, and implements product marketing activities to maximize sales of an assigned product line in international market.

JOB LEVEL
P04
EDUCATION/DEGREE
Bachelor's Degree
REPORTS TO
Top Management
Salary Range
BASE 50%
$132,800
TOTAL 50%
$141,400
Job Responsibilities for Global Product / Brand Marketing Manager

Stay abreast of changes in assigned marketing environment.

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Job Title Job Description
1 Software Product Manager I The Software Product Manager I conducts research and develops a good understanding of the customer's needs, new technologies, trends in the market, and competitors. Develops new software product concepts, designs, and/or enhancements to existing product design that reflect market and user requirements. Being a Software Product Manager I participates in all phases of the product development lifecycle, including analysis, design, testing, and integration of products as well as the introduction of products to the market. Develops requirements documents, functional specifications, and mock-ups to clearly illustrate product ideas and concepts. In addition, Software Product Manager I member of a cross-functional team that translates customer needs and technology directions into product definitions. May participate in the creation of documentation or user guides for new products. Typically requires a bachelor's degree. Typically reports to a manager or head of a unit/department. Being a Software Product Manager I work is closely managed. Works on projects/matters of limited complexity in a support role. Working as a Software Product Manager I typically requires 0-2 years of related experience.
2 Software Product Manager V The Software Product Manager V conducts research and develops a good understanding of the customer's needs, new technologies, trends in the market, and competitors. Develops new software product concepts, designs, and/or enhancements to existing product design that reflect market and user requirements. Being a Software Product Manager V develops business plan for products and participates in all phases of the product development lifecycle, including analysis, design, testing, and integration of products as well as the introduction of products to the market. Develops requirements documents, functional specifications, and mock-ups to clearly illustrate product ideas and concepts. In addition, Software Product Manager V works on cross-functional team to translate customer needs and technology directions into product definitions. Typically requires a bachelor's degree. Typically reports to a manager or head of a unit/department. Being a Software Product Manager V works autonomously. Goals are generally communicated in "solution" or project goal terms. May provide a leadership role for the work group through knowledge in the area of specialization. Works on advanced, complex technical projects or business issues requiring state of the art technical or industry knowledge. Working as a Software Product Manager V typically requires 10+ years of related experience.
3 Software Product Manager II The Software Product Manager II conducts research and develops a good understanding of the customer's needs, new technologies, trends in the market, and competitors. Develops new software product concepts, designs, and/or enhancements to existing product design that reflect market and user requirements. Being a Software Product Manager II participates in all phases of the product development lifecycle, including analysis, design, testing, and integration of products as well as the introduction of products to the market. Develops requirements documents, functional specifications, and mock-ups to clearly illustrate product ideas and concepts. In addition, Software Product Manager II member of a cross-functional team that translates customer needs and technology directions into product definitions. May participate in the creation of documentation or user guides for new products. Typically requires a bachelor's degree. Typically reports to a manager or head of a unit/department. Being a Software Product Manager II occasionally directed in several aspects of the work. Gaining exposure to some of the complex tasks within the job function. Working as a Software Product Manager II typically requires 2 -4 years of related experience.
4 Software Product Manager VI The Software Product Manager VI conducts research and develops a good understanding of the customer's needs, new technologies, trends in the market, and competitors. Develops new software product concepts, designs, and/or enhancements to existing product design that reflect market and user requirements. Being a Software Product Manager VI develops business plan for products and participates in all phases of the product development lifecycle, including analysis, design, testing, and integration of products as well as the introduction of products to the market. Develops requirements documents, functional specifications, and mock-ups to clearly illustrate product ideas and concepts. In addition, Software Product Manager VI works on cross-functional team to translate customer needs and technology directions into product definitions. Typically requires a bachelor's degree. Typically reports to a manager or head of a unit/department. Working as a Software Product Manager VI typically requires 12+ years of related experience. Achievement and depth of knowledge of specialization or field is the main differentiator. Advisory role on complex and challenging projects and initiatives. Recognized for deep technical and industry knowledge and innovative thinking. Provides thought leadership and guidance to a functional area and the organization.
5 Software Product Manager IV The Software Product Manager IV conducts research and develops a good understanding of the customer's needs, new technologies, trends in the market, and competitors. Develops new software product concepts, designs, and/or enhancements to existing product design that reflect market and user requirements. Being a Software Product Manager IV develops business plan for products and participates in all phases of the product development lifecycle, including analysis, design, testing, and integration of products as well as the introduction of products to the market. Develops requirements documents, functional specifications, and mock-ups to clearly illustrate product ideas and concepts. In addition, Software Product Manager IV works on cross-functional team to translate customer needs and technology directions into product definitions. Typically requires a bachelor's degree. Typically reports to a manager or head of a unit/department. Being a Software Product Manager IV work is highly independent. May assume a team lead role for the work group. A specialist on complex technical and business matters. Working as a Software Product Manager IV typically requires 7+ years of related experience.

Global Product / Brand Marketing Manager Skills & Proficiency Level

Skills Proficiency Level
Business Acumen Level 4
Industry Knowledge Level 3
Prioritization Level 4