Directs sales and marketing activities a healthcare organization.
Develops marketing strategies and implements marketing campaigns that enhance the organization's brand and increase community awareness. Maintains relations with community organizations, hospitals, and other referral sources in order to generate admissions.
Job Title | Job Description | |
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1 | Sales Program Manager | The Sales Program Manager implements processes, tools, and structures to support the sales organization's operations. Manages the sales teams and supporting operations required to implement the organizational sales strategy, drive revenue growth, and accomplish financial objectives. Being a Sales Program Manager monitors the industry, business environment, competitors, and customers to develop action plans for expanding and retaining the customer base. Conducts long-term and short-term goal setting for teams and individuals and uses data to measure and monitor sales processes, identify issues, and enhance performance. In addition, Sales Program Manager uses customer feedback and insights to collaborate with internal stakeholders to identify and suggest new products. Builds and develops effective sales and support teams with recruiting, mentoring, and training. Participates in meetings, presentations, and demos to support or close strategic or high-value sales. Typically requires a bachelor's degree. Typically reports to a director. The Sales Program Manager manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. Working as a Sales Program Manager typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes. |
2 | Sales Coach/Trainer I | The Sales Coach/Trainer I designs and delivers training sessions on company products, business practices, and other topics as needed. Ensures the maximum effectiveness of the sales force by developing and implementing training programs. Being a Sales Coach/Trainer I requires a bachelor's degree in a related area. Monitors and reports on the effectiveness of training programs and may conduct initial needs analysis. In addition, Sales Coach/Trainer I typically reports to a supervisor or manager. Working as a Sales Coach/Trainer I typically requires 0-2 years of related experience. Works on projects/matters of limited complexity in a support role. Work is closely managed. |
3 | Expert/Consultant Level Sales Engineer | The Expert/Consultant Level Sales Engineer assesses potential application of company products or services and offers solutions that meet customer needs. Generates new business and ensures growth of existing accounts. Being an Expert/Consultant Level Sales Engineer provides technical training to clients and communicates customer feedback for future product developments. Researches and presents reports showing potential customers the cost benefit of purchasing company products or services. In addition, Expert/Consultant Level Sales Engineer uses technical knowledge of product offerings to support and build sales. Requires a bachelor's degree in area of specialty. Typically reports to a manager or head of a unit/department. Working as an Expert/Consultant Level Sales Engineer typically requires 10+ years of related experience. Works on advanced, complex technical projects or business issues requiring state of the art technical or industry knowledge. Works autonomously. Goals are generally communicated in "solution" or project goal terms. May provide a leadership role for the work group through knowledge in the area of specialization. |
4 | Intermediate Sales Analyst | The Intermediate Sales Analyst researches and evaluates current economic conditions that may affect the organization's ability to sell its products or services in the marketplace. Prepares sales forecasts and collects and analyzes data to evaluate current sales goals. Being an Intermediate Sales Analyst recommends changes to current sales techniques, procedures or promotional efforts based on market research and new trends. Assists in the development of sales quotas and forecasts for the sales team. In addition, Intermediate Sales Analyst requires a bachelor's degree. Typically reports to a supervisor or manager. Working as an Intermediate Sales Analyst typically requires 2 to 4 years of related experience. Gains exposure to some of the complex tasks within the job function. Occasionally directed in several aspects of the work. |
5 | Sales Analysis & Forecasting Specialist IV | The Sales Analysis & Forecasting Specialist IV researches and evaluates current economic conditions that may affect the organization's ability to sell its products or services in the marketplace. Prepares sales forecasts and collects and analyzes data to evaluate current sales goals. Being a Sales Analysis & Forecasting Specialist IV recommends changes to current sales techniques, procedures or promotional efforts based on market research and new trends. Assists in the development of sales quotas and forecasts for the sales team. In addition, Sales Analysis & Forecasting Specialist IV requires a bachelor's degree. May lead and directs the work of others. May report to an executive or a manager. Working as a Sales Analysis & Forecasting Specialist IV typically requires 7+ years of related experience. A specialist on complex technical and business matters. Work is highly independent. May assume a team lead role for the work group. |
Skills | Proficiency Level |
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Planning and Organizing | Level 4 |
Coordination | Level 3 |
Project Management | Level 3 |