Sample Job Description for VP of Sales and Marketing
Job Description Management
A sample job description outlines the essential duties, responsibilities, and requirements of a specific role within an organization. It provides a clear and concise summary of what the job entails, the expectations for the position, the qualifications, and skills and competencies required to perform the job successfully.
An accurate, well-written job description example can attract qualified candidates and ensure that both the employer and employee have a clear understanding of the role. It can also serve as a basis for performance evaluations and career development plans.
Additionally, sample job descriptions are helpful in other areas of HR, such as to determine pay structure, create a sound job architecture, and ensure legal compliance with labor laws and regulations.
Matching the right person with the right background and skills to the appropriate role is critical to the success of any organization and it starts with an accurate job description.
Our job description management solution, JobArchitect, simplifies the process of creating and maintaining job descriptions, and helps companies accurately communicate a job’s required skills so that you can hire right and perform better.
VP of Sales and Marketing Job Overview
VP of Sales and Marketing Job Description Sample
Plans and directs all aspects of an organization's marketing and sales policies, objectives, and initiatives.
JOB LEVEL
M06
EDUCATION/DEGREE
Bachelor's Degree
REPORTS TO
Top Management
Salary Range
BASE 50%
$322,501
TOTAL 50%
$437,001
Job Responsibilities for VP of Sales and Marketing
Directs planning, forecasting, marketing program development, partner relationship development, collateral material development and customer satisfaction initiatives. Establishes short and long term sales goals and quotas in line with corporate objectives. Identifies key marketing outlets and competitive strategies that will enable achievement of maximum sales volume.
Search Job Openings
View Job Description Templates of Similar Jobs
| Job Title | Job Description | |
|---|---|---|
| 1 | Sales Coach/Trainer I | The Sales Coach/Trainer I designs and delivers training sessions on company products, business practices, and other topics as needed. Ensures the maximum effectiveness of the sales force by developing and implementing training programs. Being a Sales Coach/Trainer I requires a bachelor's degree in a related area. Monitors and reports on the effectiveness of training programs and may conduct initial needs analysis. In addition, Sales Coach/Trainer I typically reports to a supervisor or manager. Working as a Sales Coach/Trainer I typically requires 0-2 years of related experience. Works on projects/matters of limited complexity in a support role. Work is closely managed. |
| 2 | Sales Coach/Trainer II | The Sales Coach/Trainer II designs and delivers training sessions on company products, business practices, and other topics as needed. Ensures the maximum effectiveness of the sales force by developing and implementing training programs. Being a Sales Coach/Trainer II requires a bachelor's degree in a related area. Monitors and reports on the effectiveness of training programs and may conduct initial needs analysis. In addition, Sales Coach/Trainer II typically reports to a supervisor or manager. Working as a Sales Coach/Trainer II typically requires 2 to 4 years of related experience. Gains exposure to some of the complex tasks within the job function. Occasionally directed in several aspects of the work. |
| 3 | Sales Coach/Trainer IV | The Sales Coach/Trainer IV designs and delivers training sessions on company products, business practices, industry context, competitive information, and other topics as needed. Develops and implements sales training programs to prepare salespeople to discuss products and engage with potential customers or opportunities. Being a Sales Coach/Trainer IV monitors and reports on sales metrics to determine the effectiveness of training programs. Helps onboard new salespeople. In addition, Sales Coach/Trainer IV may conduct skill gap analysis and needs analysis to inform the creation or administration of new training programs. Requires a bachelor's degree. Typically reports to a supervisor or manager. Being a Sales Coach/Trainer IV work is highly independent. May assume a team lead role for the work group. A specialist on complex technical and business matters. Working as a Sales Coach/Trainer IV typically requires 7+ years of related experience. |
| 4 | Expert/Consultant Level Sales Engineer | The Expert/Consultant Level Sales Engineer assesses potential application of company products or services and offers solutions that meet customer needs. Generates new business and ensures growth of existing accounts. Being an Expert/Consultant Level Sales Engineer provides technical training to clients and communicates customer feedback for future product developments. Researches and presents reports showing potential customers the cost benefit of purchasing company products or services. In addition, Expert/Consultant Level Sales Engineer uses technical knowledge of product offerings to support and build sales. Requires a bachelor's degree in area of specialty. Typically reports to a manager or head of a unit/department. Working as an Expert/Consultant Level Sales Engineer typically requires 10+ years of related experience. Works on advanced, complex technical projects or business issues requiring state of the art technical or industry knowledge. Works autonomously. Goals are generally communicated in "solution" or project goal terms. May provide a leadership role for the work group through knowledge in the area of specialization. |
| 5 | Intermediate Sales Analyst | The Intermediate Sales Analyst researches and evaluates current economic conditions that may affect the organization's ability to sell its products or services in the marketplace. Prepares sales forecasts and collects and analyzes data to evaluate current sales goals. Being an Intermediate Sales Analyst recommends changes to current sales techniques, procedures or promotional efforts based on market research and new trends. Assists in the development of sales quotas and forecasts for the sales team. In addition, Intermediate Sales Analyst requires a bachelor's degree. Typically reports to a supervisor or manager. Working as an Intermediate Sales Analyst typically requires 2 to 4 years of related experience. Gains exposure to some of the complex tasks within the job function. Occasionally directed in several aspects of the work. |
VP of Sales and Marketing Skills & Proficiency Level
| Skills | Proficiency Level |
|---|---|
| Business Acumen | Level 4 |
| Products And Services | Level 3 |
| Financial Acumen | Level 3 |