E-commerce Marketing Specialist I

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E-commerce Marketing Specialist I is responsible for daily and routine activities to maintain e-commerce websites and to support the vision and strategy for achieving corporate sales and conversion goals. Coordinates digital assets and performs quality checks to maintain accurate product data. Being an E-commerce Marketing Specialist I uses marketing platforms to create and implement email campaigns for promotions and customer engagement. Tests new tools, technologies, and channels and uses SEO tools to optimize searching and responsiveness. Additionally, E-commerce Marketing Specialist I maintains visual appeal and compelling content of e-commerce website. Tracks site traffic, user behavior, and trends; reports and analyzes program effectiveness. Requires a bachelor's degree. Typically reports to a manager. The E-commerce Marketing Specialist I work is closely managed. Works on projects/matters of limited complexity in a support role. To be an E-commerce Marketing Specialist I typically requires 0-2 years of related experience.