Senior Vice President of Competitive Pricing leads the development and design of research methodologies, pricing strategies, and tactics for product lines and market segments that optimize sales, revenue, and market penetration. Oversees research and analysis to develop insights about customers, competition, geographies, market segments, capacity, and business environment. Being a Senior Vice President of Competitive Pricing collaborates with teams across functions to develop targets, promotions, new products, and go-to-market pricing. Drives the creation of models, tools, and databases used to test pricing and maintain responsiveness to changes in the competitive environment. Additionally, Senior Vice President of Competitive Pricing requires a bachelor's degree in business or related discipline. Typically reports to top management. The Senior Vice President of Competitive Pricing manages a business unit, division, or corporate function with major organizational impact. Establishes overall direction and strategic initiatives for the given major function or line of business. Has acquired the business acumen and leadership experience to become a top function or division head.
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