Also referred to as: Chief Division Marketing Executive, Chief Division Marketing Officer, Divisional Marketing Strategy and Operations Executive
Requirements and Responsibilities

Top Division Marketing Executive is responsible for directing the marketing function of the division. Plans and directs all aspects of a division's marketing policies, objectives, and initiatives. Being a Top Division Marketing Executive researches and identifies changes in the marketing environment or competitive strategies and evaluates, adjusts, or redrafts the organization's marketing plan and philosophy accordingly. Requires a bachelor's degree. Additionally, Top Division Marketing Executive typically reports to top management. The Top Division Marketing Executive manages a business unit, division, or corporate function with major organizational impact. Establishes overall direction and strategic initiatives for the given major function or line of business. Has acquired the business acumen and leadership experience to become a top function or division head.

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