Advertising Coordinator is responsible for the conceptual design, creation, and delivery of advertising campaigns through media channels, including digital, social, print, and broadcast. Analyzes stakeholder requirements and defines objectives for advertising. Being an Advertising Coordinator develops audience targeting and strategy. Organizes assigned project tasks and timelines that ensure on-time delivery of projects. Additionally, Advertising Coordinator incorporates processes to ensure advertising quality, consistency, and effective branding. Coordinates with vendors to design and deliver promotional materials aligned with marketing campaigns and events. Monitors campaigns and analyzes performance to make recommendations or recalibrate based on results. Typically requires a bachelor's degree in marketing, advertising or equivalent. Typically reports to a supervisor or manager. The Advertising Coordinator occasionally directed in several aspects of the work. Gaining exposure to some of the complex tasks within the job function. To be an Advertising Coordinator typically requires 2 -4 years of related experience. (Copyright 2024 Salary.com)
Are you ready to play a pivotal role in our hiring process? Lamar Advertising is seeking a detail-oriented Recruiting Coordinator to oversee critical administrative functions, ensuring a seamless experience for both candidates and hiring managers. From managing job postings and facilitating offers to maintaining data integrity and providing exceptional customer service, you'll be at the forefront of our talent acquisition efforts, contributing to the growth and success of our organization. Join us in Baton Rouge, Louisiana, and become a key player in shaping the future of outdoor advertising.
For your first three months, this will be an in-person, on-site position at our Corporate office in Baton Rouge, LA. Following this 3-month period and dependent on job performance, you will have the opportunity to work a hybrid schedule.
Knowledge, Skills, and Abilities:
Additional Competency Requirements:
Education and Experience Requirements:
Lamar’s Corporate Office in Baton Rouge, LA is home to nearly 400 professionals from every walk of corporate life. Lamar’s Human Resources department of 26 HR professionals supports all cycles of the employment process.
Lamar Advertising is one of the largest outdoor advertising companies in the world. Lamar offers advertisers a variety of advertising formats, helping both local businesses and national brands stand out from the competition. We live by the Golden Rule, and we operate with honesty and integrity in every aspect of our business. We are open with our employees, transparent with our customers, and loyal to the communities in which we serve. We have been in business over 100 years, and we have stayed true to our mission and values. While Lamar is a large company, each department has its own culture and family atmosphere, making employees feel connected both locally and nationally.
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