Advertising Coordinator is responsible for the conceptual design, creation, and delivery of advertising campaigns through media channels, including digital, social, print, and broadcast. Analyzes stakeholder requirements and defines objectives for advertising. Being an Advertising Coordinator develops audience targeting and strategy. Organizes assigned project tasks and timelines that ensure on-time delivery of projects. Additionally, Advertising Coordinator incorporates processes to ensure advertising quality, consistency, and effective branding. Coordinates with vendors to design and deliver promotional materials aligned with marketing campaigns and events. Monitors campaigns and analyzes performance to make recommendations or recalibrate based on results. Typically requires a bachelor's degree in marketing, advertising or equivalent. Typically reports to a supervisor or manager. The Advertising Coordinator occasionally directed in several aspects of the work. Gaining exposure to some of the complex tasks within the job function. To be an Advertising Coordinator typically requires 2 -4 years of related experience. (Copyright 2024 Salary.com)
Hearst Connecticut Media Group (HCMG) is seeking a passionate Advertising Director in New Haven, CT. This is great opportunity to join a team of winning, competitive sales leaders that are forging a growth path within our 12 billion Dollar Company. This role is hybrid (3 days a week in office) and will require to office out of our New Haven, CT location.
If these apply, then check out these perks:
Training:
Hearst Connecticut Media Group is the leading news organization in the state, serving readers across all platforms through its news portfolio—including CT Insider, the Connecticut Post, New Haven Register, Danbury’s News-Times,Greenwich Time, Stamford Advocate, The Register Citizen, The Middletown Press, The NorwalkHour, Connecticut Magazine and more. With the largest news gathering team in the state, HearstConnecticut has a serious journalistic commitment to provide local, watchdog and investigative reporting that informs, educates and entertains the communities they serve. In addition to its journalism, the organization provides innovative, unique advertising and marketing solutions for local and regional businesses to grow and success.
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