Advertising Coordinator is responsible for the conceptual design, creation, and delivery of advertising campaigns through media channels, including digital, social, print, and broadcast. Analyzes stakeholder requirements and defines objectives for advertising. Being an Advertising Coordinator develops audience targeting and strategy. Organizes assigned project tasks and timelines that ensure on-time delivery of projects. Additionally, Advertising Coordinator incorporates processes to ensure advertising quality, consistency, and effective branding. Coordinates with vendors to design and deliver promotional materials aligned with marketing campaigns and events. Monitors campaigns and analyzes performance to make recommendations or recalibrate based on results. Typically requires a bachelor's degree in marketing, advertising or equivalent. Typically reports to a supervisor or manager. The Advertising Coordinator occasionally directed in several aspects of the work. Gaining exposure to some of the complex tasks within the job function. To be an Advertising Coordinator typically requires 2 -4 years of related experience. (Copyright 2024 Salary.com)
ACCOUNT COORDINATOR (Advertising)
San Antonio, Texas - Full Time
About the Agency
The Atkins Group is a full-service, award-winning, hard working, strategic brand and communications advertising agency in San Antonio.
For over 50 years weve partnered with our clients to effectively communicate their brands to a variety of audiences and grow their businesses. We have a reputation for breakthrough creative, smart media and digital expertise thats built on a foundation of solid strategies. We move people. In travel/hospitality/entertainment, healthcare and consumer products/services. Our clients rely on us for our expertise and we enjoy that responsibility.
Our office is in a historic building downtown, across from the Riverwalk, and we are a diverse group of people (and a dog or two many days) who really enjoy each other.
Job Description
We are seeking an ambitious, skilled and highly organized individual to act as Account Coordinator. Recent college graduates with public relations, social media, marketing and communications degrees and relevant internship experience are preferred. Communication expertise, outstanding time management skills, and a passion for learning about all things marketing are essential.
The Account Coordinator plays an important role in supporting the account management team to do what it takes to help clients reach their goals to such an extent that they wonder how theyd be successful without us.
Qualifications:
4-year degree in Advertising, Marketing, Communications or Public Relations
Course work of basic advertising principles including both traditional and new media
Understand basic principles of marketing, business management and sales
Responsibilities
Duties & Responsibilities include some or all of the following:
Assist the Account Services Team in the daily servicing of their clients, client work, and support other agency activities on an as-needed basis
Assist in the management of timelines and deadlines for advertising creation, production and trafficking
Proofreading data and materials
Provide administrative assistance and support to the Account Services Team
Juggle multiple projects, products, and personalities with on-going attention to detail
Assist the Account Services Team with trafficking of media materials and creative; i.e. print ads, web banners, digital outdoor, etc.
Enter project information into project management system (Workamajig)
Provide support to traffic/production, creative, media, PR and social media efforts
Manage filing system and organization of Account Service Teams documents
Maintain status reports, build estimates, capture meeting notes, coordinate calendars
Build strong, lasting agency relationships based on progress during internship
Skills:
Excellent written and verbal communication skills
Great listener/understands the power of internal communication
Passion for learning, self motivated and willing to take initiative
Team-player
Strong analytical, and interpersonal skills required
Promising project management skills, with consistent follow through
Proficient in a Mac environment
Adept in Microsoft Word, Excel, PowerPoint, with exceptional skills in Excel; also competent in Keynote
Work under tight deadlines and multi-task
Must be organized and work well with constant priority changes
Ability to multi-task and work in a fast-paced, deadline driven environment
Must display maturity and a high level of professionalism
Additional Information:
The Atkins Group is an equal opportunity employer.
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