Art Director directs and develops the creative design and execution of visual communications to meet an organization's marketing or advertising objectives. Provides internal clients with design standards, tools, and guidance on communicating corporate image, branding, and identity. Being an Art Director leads the design and production operations of all visual elements including publications, infographics, and social content, that are deployed across digital, interactive and print. Stays current on latest trends. Additionally, Art Director develops a network of vendors, freelance artists, and designers to utilize for project support. Typically requires a bachelor's degree in art, graphic design or equivalent. Typically reports to top management. The Art Director typically manages through subordinate managers and professionals in larger groups of moderate complexity. Provides input to strategic decisions that affect the functional area of responsibility. May give input into developing the budget. To be an Art Director typically requires 3+ years of managerial experience. Capable of resolving escalated issues arising from operations and requiring coordination with other departments. (Copyright 2024 Salary.com)
Who is FK Irons?
FK Irons is one of the world’s leading manufacturers that strives to take the tattoo industry to the next level. We break the mold and elevate the tattooing experience with each product. From our revolutionary wireless machine to our first power supply that can virtually give power for all. Are you ready to join a company that not only loves the industry, but welcomes people with all types of body modifications (but obviously not required)? Take part of an industry that has an edge and experience an ever-changing world - if you think you can handle it!
Let’s talk about the role!
The Marketing Director will partner with the Founder and SVP of Marketing to lead the development and execution of marketing strategy, plans and initiatives for both digital & distributors and be a key contributor to the success of the overall strategy for Tattoo & Permanent Makeup Machines & Accessories. FK Irons & Microbeau have built an impressive omni-channel marketing platform and suite of leading brands and continue to optimize its capabilities with a focus on profitable and cost-effective revenue growth. The Marketing Director will work closely with executive leadership to develop and execute strategy.
The Marketing Director is responsible for customer acquisition and retention through all channels, including search, email, social and affiliates with sophisticated online reputation management, analytics, and attribution. The Marketing Director will oversee Brand Management, Ecommerce, Content, Creative & Video, and Social and will work across internal teams on product development and brand identity. The Marketing Director will identify inefficiencies, unlock brand value and deliver actionable insights that drive growth and return on advertising spend in partnership with the digital team. This role will be expected to improve business intelligence capabilities, creating a data rich digital environment which will provide for an analysis-oriented culture that relies on key performance indicators and related reporting systems to enable decision making. The Director of Marketing will execute its marketing programs, and identify new marketing avenues for expansion and improvement.
SUPERVISORY RESPONSIBILITIES:
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What’s in it for you:
We are constantly adapting to provide our employees with an optimal workplace. We believe that your work should be engaging and rewarding. Below are just a few of the benefits to our employees:
Other things to know about the job:
At FK Irons, we don’t just accept difference — we celebrate it, we support it, and we thrive on it for the benefit of our employees, our products, and the community we serve. BAA is proud to be an equal opportunity employer. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
We just have one question. Do you have what it takes?
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