CRM Targeted Marketing Campaign Manager determines the most effective points of interaction (POI) for marketing campaigns by using reports from the customer information center system. Applies customer and sales information from the Customer Relationship Management (CRM) system to achieve marketing goals. Being a CRM Targeted Marketing Campaign Manager requires a bachelor's degree in area of specialty. Typically reports to a manager or head of a unit/department. The CRM Targeted Marketing Campaign Manager typically manages through subordinate managers and professionals in larger groups of moderate complexity. Provides input to strategic decisions that affect the functional area of responsibility. May give input into developing the budget. Capable of resolving escalated issues arising from operations and requiring coordination with other departments. To be a CRM Targeted Marketing Campaign Manager typically requires 3+ years of managerial experience. (Copyright 2024 Salary.com)
Overview:
We are seeking a highly skilled and motivated Marketing Manager to join our team. As a Marketing Manager, you will be responsible for developing and implementing marketing strategies to promote our products and services. This is an exciting opportunity to make a significant impact on our company's growth and success.
Duties:
- Develop and execute marketing campaigns across various channels, including digital, print, and social media
- Conduct market research to identify trends and opportunities for growth
- Create engaging content for marketing materials, website, and social media platforms
- Manage and optimize SEO strategies to improve organic search rankings
- Utilize marketing automation tools to streamline processes and improve efficiency
- Monitor and analyze campaign performance metrics to measure success and make data-driven decisions
- Collaborate with cross-functional teams, including product management, sales, and design, to ensure cohesive brand messaging
- Stay up-to-date with industry trends and best practices in marketing
Qualifications:
- Bachelor's degree in Marketing or related field
- Proven experience in marketing roles, preferably as a Marketing Manager or similar position
- Strong knowledge of digital marketing strategies and tactics
- Proficient in Google Analytics, PPC advertising, Affiliate marketing, SEO tools, marketing automation platforms, HTML5, WordPress, and other relevant software
- Excellent copywriting skills with the ability to create compelling content for various marketing channels
- Experience with product management is a plus
- Strong analytical skills with the ability to interpret data and make data-driven decisions
- Exceptional communication and interpersonal skills
We offer competitive compensation packages including benefits such as health insurance and paid time off. Join our team and contribute to the success of our company!
Job Type: Full-time
Pay: From $20.00 per hour
Expected hours: 40 per week
Benefits:
Schedule:
People with a criminal record are encouraged to apply
Ability to Relocate:
Work Location: In person
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