Digital Marketing Analyst jobs in Columbus, GA

Digital Marketing Analyst supports the digital marketing strategy by implementing programs and tactics to increase product demand, enhance sales, identify additional sales channels, attract traffic to the company website, and promote an online presence. Utilizes search engine optimization (SEO) analytics and search engine marketing (SEM) techniques to increase traffic to the website. Being a Digital Marketing Analyst develops, curates, and deploys compelling content to attract, engage and retain visitors and promote sales. Prepares and launches social media, email, and mobile marketing campaigns. Additionally, Digital Marketing Analyst collects and analyzes online statistics to identify marketplace trends and best practices to optimize online marketing performance. Requires a bachelor's degree. Typically reports to a manager. The Digital Marketing Analyst work is closely managed. Works on projects/matters of limited complexity in a support role. To be a Digital Marketing Analyst typically requires 0-2 years of related experience. (Copyright 2024 Salary.com)

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Digital Marketing Manager
  • Rocket Clicks
  • Columbus, GA FULL_TIME
  • Job Description
    Title: Digital Marketing Manager
    Report to: VP of Client Service
    Objective
    The Digital Marketing Manager leads a team of support associates (remote, nearshore and offshore) to drive successful outcomes for the entire digital marketing team. They are the experts in paid media, organic search optimization, data and analytics and they are eager to multiply their knowledge throughout the company. Their coaching and training brings the best out of their team, they are committed to creating and optimizing documented processes and they have the highest standards for their teams’ deliverables.
    Responsibilities & Processes
    Team Development (50%)
    • Group training on best practices, standardized processes, and emerging techniques
    • 1-to-1 coaching of individual team members for skill growth & advancement
    • Support account strategy with high quality deliverables for internal and external use
    Process Improvement (25%)
    • Proactively identify areas where documented processes should be created
    • Obsessed with documenting and teaching core processes in its simplest, most effective forms
    • Train and develop associates, analysts, strategists and managers to consistently use and improve processes
    Working Through Others (25%)
    • Screen and delegate assigned briefs for associates
    • Set clear expectations and communicate with confidence to achieve high levels of performance
    • Lead collaborator in project management for associates, ensuring accurate format and timely delivery of tasks
    • Review and submit completed, high-quality deliverables executed by others
    Competencies
    • Dealing with Ambiguity
    • Can effectively cope with change
    • Can shift gears comfortably
    • Can decide and act without having the total picture
    • Isn’t upset when things are in the air
    • Doesn’t have to finish things before moving on
    • Can comfortably handle risks and uncertainty
    • Innovation Management
    • Skilled at managing the creative process of others, and bringing their best creative ideas to market
    • Has good judgment about which creative ideas and suggestions will work, and how they may play out in the market
    • Facilitates effective brainstorming
    • Developing Direct Reports and Others
    • Is a people builder, aware of each person’s career goals
    • Constructs compelling development plans and executes them with frequent discussions
    • Pushes people with challenging assignments, developmental moves that stretch them
    • Cooperates with the developmental system in the organization
    • Building Effective Teams
    • Blends people into teams when needed
    • Creates strong morale and spirit in his/her team
    • Shares wins and successes
    • Fosters open dialogue
    • Lets people finish and be responsible for their work
    • Defines success in terms of the whole team
    • Creates a feeling of belonging in the team
    • Managing Through Systems
    • Can design practices, processes, and procedures which allow managing from a distance
    • Is comfortable letting things manage themselves without intervening
    • Can make things work through others without being there
    • Can impact people and results remotely
    • Functional/Technical Skills
    • Google Analytics (Goals, Attribution, Funnels)
    • Office Suite (Slides/PowerPoint, Docs/Word, Sheets/Excel)
    • Advanced experience in both developing and executing marketing strategies and campaigns; familiarity with multiple channels including organic, paid
    Qualifications
    Required
    • 3 years of experience in digital marketing, comfortable as a generalist marketer or marketing manager
    • Experience building and managing a team
    • Prior experience working in a digital marketing agency
    • Prior experience with Lead Generation and E-Commerce businesses
    Preferred
    • Relevant Certifications: Google Analytics
    • Nice, but not necessary: SEO and Paid Media specific certifications, general marketing certifications (Hubspot, AMA, DMI)
    • Prior people leadership experience, including leading projects and/or direct reports
    Compensation
    • Annual Base Salary $70k-$90k
    • Bonus $0-$2k per quarter
    Benefits:
    • 401(k)
    • 401(k) matching
    • Dental insurance
    • Flexible spending account
    • Health insurance
    • Health savings account
    • Life insurance
    • Paid time off
    • Retirement plan
    • Vision insurance
    Schedule:
    • Full-time
    • Monday to Friday
    Work Location: Remote
  • Just Posted

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Digital Marketing Specialist
  • Magnolia Greene
  • Phenix, AL FULL_TIME
  • Join our dynamic team as an Advertising Marketing Production (AMP) Sales Executive! You will be responsible for driving revenue growth by selling digital and traditional advertising solutions to busin...
  • 9 Days Ago

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Brand Product Marketing Analyst
  • Kysor Warren EPTA US Corporation
  • Columbus, GA FULL_TIME
  • DescriptionJob Summary: Research conditions in local, regional, national, or online markets. Gather information to determine potential sales of a product or service or plan a marketing or advertising ...
  • Just Posted

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Digital Paid Media Strategist -- Advertising / Marketing Specialist (REMOTE)
  • Rocket Clicks
  • Columbus, GA FULL_TIME
  • Job description Who We Are Looking For Note: this role is currently open to candidates based in the United States who do not need visa sponsorship. As an ideal candidate, you are an experienced profes...
  • 24 Days Ago

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Digital Paid Media Manager -- Advertising / Marketing Specialist (REMOTE)
  • Rocket Clicks
  • Columbus, GA FULL_TIME
  • Job description Who We Are Looking For Note: this role is currently open to candidates based in the United States who do not need visa sponsorship. As an ideal candidate, you are an experienced profes...
  • 5 Days Ago

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Sales rep
  • Vector Marketing
  • Auburn, AL FULL_TIME
  • The products are used in the home focusing on the kitchen and some gardening tools as well. Previous experience & knowledge of kitchen tools or sales isn’t needed. We work with a lot of people who are...
  • 22 Days Ago

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0 Digital Marketing Analyst jobs found in Columbus, GA area

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Remote Online Survey Taker. Earn up to $25 per survey
  • Earn Haus
  • Opelika, AL
  • Job description We are urgently looking for people interested in taking online surveys for Fortune 500 brands. If you ar...
  • 3/28/2024 12:00:00 AM

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Remote Online Survey Taker. Earn up to $25 per survey
  • Earn Haus
  • Auburn, AL
  • Job description We are urgently looking for people interested in taking online surveys for Fortune 500 brands. If you ar...
  • 3/28/2024 12:00:00 AM

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Student Assistant-Strategic Communication & Marketing
  • Columbus State University
  • Columbus, GA
  • About Us Great universities inspire the very best in us. They nurture new ideas, fresh perspectives, and creative proble...
  • 3/27/2024 12:00:00 AM

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Brand Product Marketing Analyst
  • Kysor Warren EPTA US Corporation
  • Columbus, GA
  • Job Summary: Research conditions in local, regional, national, or online markets. Gather information to determine potent...
  • 3/26/2024 12:00:00 AM

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Brand Product Marketing Analyst
  • Kysor Warren EPTA US Corporation
  • Columbus, GA
  • Job Summary: Research conditions in local, regional, national, or online markets. Gather information to determine potent...
  • 3/26/2024 12:00:00 AM

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Customer Engagement Manager>
  • PetSmart, Inc.
  • Columbus, GA
  • PetSmart, Inc. - 1591 Bradley Park Dr [Department Supervisor] As a Customer Engagement Manager at PetSmart, Inc., you'll...
  • 3/26/2024 12:00:00 AM

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Staff Technical Product Manager - Additive Applications
  • General Electric
  • Auburn, AL
  • Job Description Summary Technical Product Manager for a suite of Additive Manufacturing Applications that support critic...
  • 3/26/2024 12:00:00 AM

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Director of Media/Sponsorship Sales
  • REALTREE
  • Columbus, GA
  • Position: Director Media/Sponsorship Sales Department: Licensing Reports To: VP of Licensing Job Summary: We are seeking...
  • 3/25/2024 12:00:00 AM

Columbus is one of Georgia's three Fall Line Cities, along with Augusta and Macon. The Fall Line is where the hilly lands of the Piedmont plateau meet the flat terrain of the coastal plain. As such, Columbus has a varied landscape of rolling hills on the north side and flat plains on the south. The fall line causes rivers in the area to decline rapidly towards sea level. Textile mills were established here in the 19th and early 20th centuries to take advantage of the water power from the falls. Columbus was developed along the Chattahoochee River. Interstate 185 runs east of the city, with acc...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Digital Marketing Analyst jobs
$52,098 to $67,245
Columbus, Georgia area prices
were up 1.5% from a year ago

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February 20, 2020