Digital Marketing Analyst supports the digital marketing strategy by implementing programs and tactics to increase product demand, enhance sales, identify additional sales channels, attract traffic to the company website, and promote an online presence. Utilizes search engine optimization (SEO) analytics and search engine marketing (SEM) techniques to increase traffic to the website. Being a Digital Marketing Analyst develops, curates, and deploys compelling content to attract, engage and retain visitors and promote sales. Prepares and launches social media, email, and mobile marketing campaigns. Additionally, Digital Marketing Analyst collects and analyzes online statistics to identify marketplace trends and best practices to optimize online marketing performance. Requires a bachelor's degree. Typically reports to a manager. The Digital Marketing Analyst work is closely managed. Works on projects/matters of limited complexity in a support role. To be a Digital Marketing Analyst typically requires 0-2 years of related experience. (Copyright 2024 Salary.com)
This position will serve as a Business Analyst for the Alabama Department of Public Health Information Technology Department. It will work closely with the development team and business unit to define business requirements for new and existing systems. This position will document system requirements, interoperability between communicating systems, and group feedback, as well as research issues and perform system testing and document testing results. This position will also identify and document system weaknesses, barriers to modernizing systems, and the impact modernization will have on providing excellent public services, data collection, and quality activities. A solid work history as well as proven experience documenting system requirements, conducting system testing, documenting and researching system issues, and working both independently and as a valued team member are required.
Typically has 3 to 5 years of relevant technical or business work experience. Proficient with MS Office (including Word, Excel, and PowerPoint). Ability to work with Subject Matter Experts to understand application requirements.
Works with business partners within one business function to align technology solutions with business strategies. Demonstrates an informed knowledge of a business area to resolve problems on an ongoing business. Supports several moderately complex business processes. Works on multiple projects as a project team member.
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0 Digital Marketing Analyst jobs found in Montgomery, AL area