Digital Marketing Analyst jobs in Poughkeepsie, NY

Digital Marketing Analyst supports the digital marketing strategy by implementing programs and tactics to increase product demand, enhance sales, identify additional sales channels, attract traffic to the company website, and promote an online presence. Utilizes search engine optimization (SEO) analytics and search engine marketing (SEM) techniques to increase traffic to the website. Being a Digital Marketing Analyst develops, curates, and deploys compelling content to attract, engage and retain visitors and promote sales. Prepares and launches social media, email, and mobile marketing campaigns. Additionally, Digital Marketing Analyst collects and analyzes online statistics to identify marketplace trends and best practices to optimize online marketing performance. Requires a bachelor's degree. Typically reports to a manager. The Digital Marketing Analyst work is closely managed. Works on projects/matters of limited complexity in a support role. To be a Digital Marketing Analyst typically requires 0-2 years of related experience. (Copyright 2024 Salary.com)

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Digital Marketing Specialist
  • TEG Federal Credit Union
  • Poughkeepsie, NY FULL_TIME
  • At TEG Federal Credit Union, we pride ourselves on being more than just a financial institution; we are a caring team dedicated to each other and our community.  We are seeking a motivated and creative Digital Marketing Specialist to join our growing team in Poughkeepsie, NY.

    As the Digital Marketing Specialist, you will be responsible for driving online engagement with TEGFCU across all digital and social media channels, including digital advertising, content development, social media efforts, and SEO/website management. You will provide a positive, intuitive experience to continuously increase visits, products per member, and the conversion of leads to members.

    What We’re Looking For (Qualifications):
    • Bachelor’s degree in Marketing, Communications, Advertising, or Public Relations is preferred
    • 3-5 years of similar or related experience directly working with WordPress website design, Google Platforms, and SEO Platforms
    • Proven experience working with marketing automation platforms, with a strong proficiency in HubSpot or similar marketing CRM platform
    • Basic understand of HTML
    • Proficiency in MS Office and Adobe Creative Suite
    • Experience in a financial institution and/or non-profit organization is a plus
    • Excellent verbal and written communication skills
    • Impeccable time management and organizational skills with the ability to multitask and adhere to deadlines
    • Able to lift up to 50 lbs. without limitation
    What You’ll Get (Perks & Benefits): 
    • Comprehensive medical, dental, and vision insurance
    • 401K with company match
    • Defined benefit plan (Pension)
    • Paid Time Off, and much more!
    What You’ll Do As The Digital Marketing Specialist (Responsibilities):
    • Manage website landscape and monitor and update website content
    • Develop and implement effective SEO strategies
    • Manage Google MY Business pages and review platforms to optimize local search
    • Execute in-platform paid digital advertising, including SEM, display, and social media
    • Optimize campaign structure, budgets/bidding strategy, and audiences
    • Identify KPIs, measure campaign performance, generate insights, and produce regular reports to transform data into actionable recommendations
    • Develop and implement marketing automation strategies to drive customer engagement, lead generation, and conversion
    • Maintain the HubSpot platform, including database management, integration with other tools and systems, and troubleshooting technical issues
    • Become an authority on our first-party data by collecting and interpreting information to develop target segmentations and help make business development decisions
    • Analyze and report on the progress of digital strategies, campaign performance, and engagement
    • Assist with and support other marketing initiatives
    Pay:  $26.75 - $33.45 / hour, based on experience

    APPLY NOW for immediate consideration!

    TEG Federal Credit Union is an Equal Opportunity Employer. Applications are considered on the basis of skills, experience and qualifications without regard to race, age, creed, color, nationality, gender, sexual orientation, gender identity, marital status, military background, disability or any other legally protected status. All employment related decisions are made in accord with this policy.
  • 10 Days Ago

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Retail Coverage Merchandiser
  • Acosta Sales & Marketing
  • Middletown, NY FULL_TIME
  • Job DescriptionAt Acosta, we work with major consumer brands (CPG). Our Retail Coverage Merchandisers represent our customer and clients in retail locations where you shop. We execute product placemen...
  • 1 Month Ago

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Digital Assets Specialist
  • Working at the New York Campus
  • Hyde Park, NY PART_TIME
  • The hiring rate for this position is $30.00 per hour. Please apply to learn more about the benefits of working for the CIA. POSITION SUMMARY The Digital Assets Specialist is responsible for maintainin...
  • 4 Days Ago

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Healthcare Digital Mailroom Specialist
  • Firstsource Healthcare
  • Lake, NY FULL_TIME
  • Date: Apr 11, 2024 Location: Lake Katrine, New York, US Requisition ID: 8459 Description: Candidate must be able to work in a volume driven, fast paced, environment. It is necessary to complete tasks ...
  • 11 Days Ago

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Manager, Digital Media Analytics
  • Dotdash Meredith
  • Liberty, NY FULL_TIME
  • Job TitleManager, Digital Media AnalyticsJob DescriptionThe Manager of Digital Media Analytics' core responsibilities are data analytics & storytelling, focused on but not limited to in-flight & post-...
  • 1 Month Ago

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Manager, Marketing
  • Dotdash Meredith
  • Liberty, NY FULL_TIME
  • Job TitleManager, MarketingJob DescriptionAbout Your Role:Dotdash Meredith is seeking a Marketing Manager to join our Lifestyle team, contributing to the category strategy for our Automotive vertical....
  • 16 Days Ago

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0 Digital Marketing Analyst jobs found in Poughkeepsie, NY area

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AVP - Salesforce Administrator and Business Analyst
  • Synchrony
  • Stamford, CT
  • Job Description Role Summary/Purpose: The AVP, SFDC Administrator and Business Analyst will report to the Salesforce.com...
  • 4/23/2024 12:00:00 AM

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Business Analyst
  • Brooksource
  • Stamford, CT
  • Title: Business Analyst III Duration: Long Term Contract Location: Stamford CT Our Fortune 75 MSO client is investing in...
  • 4/23/2024 12:00:00 AM

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Business Analyst
  • Spectrum
  • Stamford, CT
  • Does using data science to solve business problems sound intriguing? Enjoy working collaboratively with diverse teams? A...
  • 4/23/2024 12:00:00 AM

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Junior Account Manager
  • Mayborn Group Limited
  • Stamford, CT
  • Here at Mayborn Group we're looking for a Junior Account Manager to join our team at our US office! The Junior Account M...
  • 4/22/2024 12:00:00 AM

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Business Analyst
  • Brooksource
  • Stamford, CT
  • Title: Business Analyst III Duration: Long Term Contract Location: Stamford CT Our Fortune 75 MSO client is investing in...
  • 4/21/2024 12:00:00 AM

Poughkeepsie (/pəˈkɪpsi/ pə-KIP-see), officially the City of Poughkeepsie, is a city in the state of New York, United States, which is the county seat of Dutchess County. As of the 2010 census it had a population of 32,736. Poughkeepsie is in the Hudson Valley midway between New York City and Albany, and is part of the New York metropolitan area. The name derives from a word in the Wappinger language, roughly U-puku-ipi-sing, meaning "the reed-covered lodge by the little-water place", referring to a spring or stream feeding into the Hudson River south of the present downtown area. Poughkeepsie...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Digital Marketing Analyst jobs
$61,537 to $79,429
Poughkeepsie, New York area prices
were up 1.5% from a year ago

Digital Marketing Analyst in Sioux Falls, SD
However, they struggle to interpret the results of their various online marketing campaigns.
November 30, 2019
Digital Marketing Analyst in Hartford, CT
Digital Marketing Analysts implement a variety of strategies to meet business objectives.
November 27, 2019
Digital Marketing Analyst in New Brunswick, NJ
In this role, analysts work with a range of data to create context and insights to help brands gain an important market edge by understanding and expanding their customer base.
February 20, 2020