Digital Marketing Director develops and implements the digital marketing strategy and leads tactical operations to increase product demand, enhance sales, identify additional sales channels, attract traffic to the company website, and promote an online presence. Utilizes search engine optimization (SEO) analytics and search engine marketing (SEM) techniques to increase traffic to the website. Being a Digital Marketing Director leads the development, curation, and deployment of compelling content to attract, engage and retain visitors and promote sales. Employs social media, email, and mobile marketing campaigns. Additionally, Digital Marketing Director reviews online statistics, marketplace trends, and best practices to optimize online marketing performance. Requires a bachelor's degree. Typically reports to top management. The Digital Marketing Director manages a departmental sub-function within a broader departmental function. Creates functional strategies and specific objectives for the sub-function and develops budgets/policies/procedures to support the functional infrastructure. To be a Digital Marketing Director typically requires 5+ years of managerial experience. Deep knowledge of the managed sub-function and solid knowledge of the overall departmental function. (Copyright 2024 Salary.com)
Director of Marketing – Community School of the Arts/Institute for the Creative Arts
Community School of the Arts in partnership with the Institute for the Creative Arts is seeking an outstanding marketing director to serve both organizations. CSA is a feeder program into ICA, the new Performing & Visual Arts High School in Fort Smith.
The Institute is set to open in the fall of 2024 in the new Center for the Creative Arts, a 40,000 sq. ft. state-of-the-art facility located on a stunning 10-acre campus on Fort Smith’s beautiful Riverfront Drive. Students in grades 9-12 will participate daily in a specific arts program. The CSA programs are offered after-school to children and teens in the same facility.
Priority will be given to candidates who have an interest in working in an arts school where creativity is at the heart of all we do.
Candidates must have the ability to work collaboratively and thrive in a diverse setting of instructors and artist-teachers to provide marketing for student projects and performances when needed.
QUALIFICATIONS:
RESPONSIBILITIES
Salary
Full-time contract. Salary commensurate with qualifications.
Benefits
Benefits package
Start Date: July 2024
Send vita, unofficial transcripts, and contact info for three references to:
info@csafortsmith.org
or: Dr. Rosilee Russell, Executive Director
Rosilee.russell@csafortsmith.org 479-434-2020
Review of applications will begin in April
Job Type: Full-time
Benefits:
Schedule:
Education:
Ability to Relocate:
Work Location: In person
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