Digital Marketing Director jobs in New York

Digital Marketing Director develops and implements the digital marketing strategy and leads tactical operations to increase product demand, enhance sales, identify additional sales channels, attract traffic to the company website, and promote an online presence. Utilizes search engine optimization (SEO) analytics and search engine marketing (SEM) techniques to increase traffic to the website. Being a Digital Marketing Director leads the development, curation, and deployment of compelling content to attract, engage and retain visitors and promote sales. Employs social media, email, and mobile marketing campaigns. Additionally, Digital Marketing Director reviews online statistics, marketplace trends, and best practices to optimize online marketing performance. Requires a bachelor's degree. Typically reports to top management. The Digital Marketing Director manages a departmental sub-function within a broader departmental function. Creates functional strategies and specific objectives for the sub-function and develops budgets/policies/procedures to support the functional infrastructure. To be a Digital Marketing Director typically requires 5+ years of managerial experience. Deep knowledge of the managed sub-function and solid knowledge of the overall departmental function. (Copyright 2024 Salary.com)

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Marketing Director
  • Fulcrum Digital
  • New York, NY FULL_TIME
  • Company Overview:

    Culinary Digital is a leading food-tech platform that offers an integrated suite of culinary products and technology solutions for the foodservices industry. Our innovative platform provides a comprehensive suite of tools and resources tailored to meet the evolving needs of the culinary industry from planning, operations and consumer facing solutions and thereby drive culinary innovation through technology.

    Position Overview:

    We are seeking a dynamic and experienced Marketing Director to lead our marketing efforts and drive the growth of our SaaS culinary platform. The Marketing Director will be responsible for developing and executing strategic marketing initiatives to increase brand awareness, drive user acquisition, and enhance customer engagement. The ideal candidate will have a passion for the culinary industry, a strong understanding of SaaS marketing, and a proven track record of driving results in a fast-paced environment

    Key Responsibilities

    • Develop and implement comprehensive marketing strategies to drive user acquisition, retention, and engagement on our SaaS culinary platform, with a focus on food contracting business.
    • Generate inbounds lead which is linked to the revenue targets for the company.
    • Focus on Partner marketing, analyze market and formulate suitable partnership and create a marketplace.
    • Collaborate with cross-functional teams including product, sales, and customer success to align marketing efforts with business objectives.
    • Identifying and positioning our products in new geography/markets.
    • Collaborate with the management and the finance team to regulate the pricing strategy.
    • Lead the development of marketing collateral, including website content, blog posts, case studies, whitepapers and social media content, highlighting the benefits of our culinary suite for self-operators and food contractors.
    • Manage digital marketing campaigns across various channels including email, social media, search engine optimization (SEO), and pay-per-click (PPC) advertising, targeting contract caterers and their customers.
    • Analyze key performance metrics and provide insights to optimize marketing campaigns and drive continuous improvement, with a focus on maximizing the impact of our culinary suite.
    • Conduct market research and stay abreast of industry trends to identify opportunities for growth and innovation, particularly in the food contract management sector.
    • Build and maintain relationships with key industry stakeholders, influencers, and partners in the contract catering industry to support marketing initiatives and enhance brand visibility.
    • Manage marketing budget effectively, allocate resources efficiently, and ensure ROI targets are met for marketing efforts targeting contract caterers.
    • Lead and mentor a high-performing marketing team, fostering a culture of collaboration, creativity, and accountability.



    Requirements

    • Bachelor's degree in Marketing, Business Administration, or a related field; Master's degree preferred.
    • Minimum of 7 years of experience in marketing, with at least 3 years of experience in a leadership role, preferably in the SaaS or culinary industry.
    • Proven track record of developing and executing successful marketing strategies that drive user acquisition, retention, and engagement, with experience in the contract catering sector preferred
    • Strong understanding of digital marketing tactics including email marketing, social media marketing, SEO, PPC advertising, and content marketing.
    • Excellent analytical skills with the ability to interpret data, draw insights, and make data-driven decisions.
    • Exceptional communication skills with the ability to effectively communicate ideas and collaborate with cross-functional teams.
    • Demonstrated leadership ability with experience managing and mentoring a team of marketers.
    • Passion for the culinary industry and a deep understanding of culinary trends and preferences, with a focus on the contract catering sector.
    • Creative thinker with a strong attention to detail and the ability to thrive in a fast-paced, dynamic environment.
    • Join us in revolutionizing the culinary industry with our innovative SaaS platform.


  • 12 Days Ago

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Director of Marketing and Communications
  • Director of Marketing and Communications
  • New York, NY FULL_TIME
  • Begin Your Rosewood Journey We believe that life is made of many journeys: inspiration, wonderment, curiosity, or the simple joy of discovering something new every day. If you share the same sentiment...
  • 7 Days Ago

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Director, Digital Marketing
  • Major League Soccer
  • New York, NY OTHER
  • Overview The Director of Digital Marketing is an integral partner developing, engaging, and monetizing direct/digital relationships with fans and growing our fan base. At the intersection of digital m...
  • 19 Days Ago

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Director - Digital Marketing
  • GALLO
  • New York, NY FULL_TIME
  • Why Gallo? With a global portfolio of over 100 unique wine and spirits brands, we are the largest family-owned winery in the world. Apply Today! Our Brands. Your Future. Candidates must reside or be w...
  • 2 Days Ago

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Associate Director, Digital Marketing
  • Cover Genius
  • New York, NY FULL_TIME
  • The Company Cover Genius is a Series D insurtech that protects the global customers of the world’s largest digital companies including Booking Holdings, owner of Priceline, Kayak and Booking.com, Intu...
  • 24 Days Ago

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Digital Marketing Director
  • Super Soccer Stars
  • New York, NY FULL_TIME
  • Super Soccer Stars, a leading youth educational soccer program, is seeking a talented and experienced Digital Marketing Director to join its growing team. As the Digital Marketing Director, you will b...
  • Just Posted

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Digital Marketing Director
  • Graceland University
  • Lamoni, IA
  • Graceland University is seeking a Digital Marketing Director who is passionate about helping students and their families...
  • 3/28/2024 12:00:00 AM

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Digital Marketing Director
  • Babson Diagnostics
  • Babson Diagnostics is a science-first healthcare technology company reimagining the entire diagnostic blood testing expe...
  • 3/28/2024 12:00:00 AM

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Digital Marketing Director
  • Clutch
  • Role/Title: Digital Marketing Director Location: Lehigh County, PA Salary: up to $120k Clutch Creative is a rapidly grow...
  • 3/28/2024 12:00:00 AM

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Digital Marketing Director
  • iQuest Partners
  • ABOUT THE POSITION: Our client is an early-stage, venture-backed Marketing Technology company, helping to increase engag...
  • 3/27/2024 12:00:00 AM

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Digital Marketing Director
  • CIRCUIT OF THE AMERICAS LLC
  • Del Valle, TX
  • Circuit of The Americas (COTA) is a 365-entertainment destination for world-class events located in Austin, TX. The spor...
  • 3/27/2024 12:00:00 AM

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Digital Marketing Director
  • Blinds To Go
  • Paramus, NJ
  • Digital Marketing Manager Blinds to Go is looking for a data-driven, growth-focused Digital Marketing Director to assume...
  • 3/25/2024 12:00:00 AM

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Email Marketing Manager
  • Republican National Committee
  • West Palm Beach, FL
  • The Republican National Committee is seeking an Email Marketing Manager to join the Digital team. The ideal candidate ha...
  • 3/25/2024 12:00:00 AM

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Director of Digital Marketing
  • Beson4
  • Jacksonville, FL
  • Beson4 Position Description Position Title: Digital Marketing Director Employee Status: Exempt – Salaried Date: February...
  • 3/24/2024 12:00:00 AM

New York is a state in the Northeastern United States. New York was one of the original thirteen colonies that formed the United States. New York covers 54,555 square miles (141,300 km2) and ranks as the 27th largest state by size.[3] The highest elevation in New York is Mount Marcy in the Adirondacks, at 5,344 feet (1,629 meters) above sea level; while the state's lowest point is at sea level, on the Atlantic Ocean. In contrast with New York City's urban landscape, the vast majority of the state's geographic area is dominated by meadows, forests, rivers, farms, mountains, and lakes. Most of...
Source: Wikipedia (as of 04/17/2019). Read more from Wikipedia
Income Estimation for Digital Marketing Director jobs
$198,434 to $272,004

Digital Marketing Director in Asheville, NC
The more we know about our users, what they like or dislike, and ultimately their behaviors, the more we can optimize our digital marketing assets and improve acquisition costs.
January 15, 2020
Digital Marketing Director in Minneapolis, MN
The Digital Marketing Director holds ultimate responsibility for planning, development, implementation and analysis of internal and client marketing campaigns.
January 23, 2020
Digital Marketing Director in Mobile, AL
In addition to that, you must be passionate about digital marketing and must also have extensive marketing experience.
February 18, 2020