Digital Marketing Manager manages and implements the digital marketing strategy and leads tactical operations to increase product demand, enhance sales, identify additional sales channels, attract traffic to the company website, and promote an online presence. Utilizes search engine optimization (SEO) analytics and search engine marketing (SEM) techniques to increase traffic to the website. Being a Digital Marketing Manager leads the development, curation, and deployment of compelling content to attract, engage and retain visitors and promote sales. Employs social media, email, and mobile marketing campaigns. Additionally, Digital Marketing Manager reviews online statistics, marketplace trends, and best practices to optimize online marketing performance. Requires a bachelor's degree. Typically reports to a director. The Digital Marketing Manager manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. To be a Digital Marketing Manager typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes. (Copyright 2024 Salary.com)
The Digital Marketing Manager will strategize, plan, coordinate, execute, monitor, and measure the company’s marketing and communications efforts under the direction of the Marketing Manager. The Digital Marketing Manager will help us develop and promote our brand. They will oversee the creation of marketing collateral (digital, social, email, print) that delivers a clear brand message, ensuring we keep up with the timeline we set for the release of content across all channels.
What will we give you for your hard work:
Our Values drive everything we do:
While no day will be completely the same, you will execute daily responsibilities in these various functions:
Required Skills:
Education & Experience:
Physical Requirements:
Who you will report to:
Sandy is terrible at gardening, has had a lot of part time jobs over the years, and was previously a high school English teacher.
In alignment with our goal of creating a diverse team, we are strongly encouraging candidates of color to apply.
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