Digital Marketing Program Manager jobs in Ellicott City, MD

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Digital Marketing Manager
  • Crosby Marketing Communications
  • Annapolis, MD FULL_TIME
  • Ready to Inspire Actions that Matter™? Crosby, one of the country’s leading independent communications firms, seeks a Digital Marketing Manager who is adept at implementing effective multi-channel campaigns. You will support broad digital engagements with key clients from concept to execution, and shepherd digital efforts ranging from organic search, email marketing, display advertising, mobile apps, text message campaigns, and website development. You should be comfortable evaluating data from multiple sources and platforms and have experience using monitoring and measurement tools to generate campaign and website performance reports.

    Responsibilities:

    • Manage digital marketing programs that include paid search, SEO, email marketing, online display, and web/mobile efforts
    • Manage significant paid search engagements from concept to execution and take ownership of these campaigns through ongoing management. An understanding of organic vs paid search, optimization, and smart bidding is a must.
    • Support and manage the development of email marketing programs, focusing efforts around list building, email automation/drip campaigns, A/B testing, and email sending, tracking, and reporting
    • Identify opportunities to produce and promote content on behalf of clients
    • Work with agency team members to define success metrics. Review performance analytics, generate web and campaign reports, and integrate recommended improvements into campaign tactics
    • Assist in continuously improving processes for collecting campaign performance data
    • Work with other digital team members (UX/UI, design, development) to support web/mobile design and development projects
    • Keep abreast of online marketing trends, techniques, or technologies that are relevant to our client base
    • Cultivate strong internal/external relationships by providing trusted counsel on digital marketing matters

     We’re looking for candidates with these qualifications:

    • 4-6 years of experience managing digital campaigns that generate results/ROI
    • Experience with Google marketing products, such as Google Ads, Analytics, Optimize, Trends, Search Console, Keyword Planner, etc.
    • Google Analytics certification, Google Ads certification a plus
    • Ability to organize, analyze and present large amounts of campaign performance data and generate performance reports
    • Experience with web analytics platforms, business intelligence, and reporting tools (e.g., Google Analytics, Google Looker Studio, Domo, Salesforce Datorama, etc.)
    • Proven experience with implementing search engine optimization efforts
    • Experience with optimizing websites and conducting webpage experiments for improved user experience
    • Unmatched conscientiousness in producing high-quality work and meeting deadlines
    • Ability to “connect the dots” and identify potential issues, as well as solve problems quickly and independently
    • Familiarity with basic content management systems (e.g., WordPress, Drupal), email service providers (e.g., Mailchimp, Constant Contact, Emma, HubSpot), and HTML code
    • Experience working with nonprofits and digital fundraising a plus
    • Strong presentation and written communication skills
    • Experience with Microsoft Office: Word, Excel, and PowerPoint

    Crosby was named a 2021 North America Agency of the Year by Provoke Media and has been recognized as a Top Workplace by The Washington Post for seven consecutive years. We offer generous benefits, bonuses, and profit-sharing opportunities.

    Crosby offers a hybrid work schedule, working in office three days a week and remote two days a week (Mondays & Fridays). Our headquarters are in Annapolis, MD, and we also have offices in Bethesda, just outside of Washington, D.C. 

    To apply, submit a cover letter and resume.

    Crosby is an equal opportunity employer. All applicants will be considered for employment without regard to race, color, age, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status. We celebrate diversity and are committed to creating an inclusive environment for all employees.

    Mandatory COVID-19 Vaccination Policy: Vaccination is a vital tool to reduce the presence and severity of COVID-19 cases in the workplace, in communities, and in the nation. Crosby has adopted this policy on mandatory vaccination to safeguard the health of our employees from the hazard of COVID-19.

  • 19 Days Ago

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Digital Marketing Specialist
  • Crosby Marketing Communications
  • Annapolis, MD FULL_TIME
  • Ready to Inspire Actions that Matter™? Crosby, one of the country’s leading independent communications firms, seeks a Digital Marketing Specialist to support digital analytics and overall marketing pe...
  • 15 Days Ago

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Digital Marketing Manager
  • Hagerstown Community College
  • Hagerstown, MD FULL_TIME
  • SUMMARY STATEMENTThe Digital Marketing Manager is responsible for overseeing all college social media accounts and digital advertising campaigns for the institution. The position serves as a primary s...
  • 24 Days Ago

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Digital Marketing Project Manager
  • Royal Farms
  • Baltimore, MD FULL_TIME
  • We are seeking a creative and results driven Digital Marketing Project Manager to join our team at Royal Farms. The ideal candidate will be responsible for developing and implementing digital marketin...
  • 13 Days Ago

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Digital Marketing Manager
  • Latitude, Inc.
  • Stevensville, MD FULL_TIME
  • Marketing Communications ManagerMain Points:This position is on-site at their Stevensville location, they’ve adapted a unique 4 day work schedule to attract more candidatesSalary: 85k-100kWant someone...
  • 1 Month Ago

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Digital Marketing Manager - 0128 - Columbia
  • Bionic Talent
  • Columbia, MD FULL_TIME
  • About the client:Our client is based in Ohio, USA, and running a digital marketing agency and looking for an experienced Digital Marketing Manager to plan and execute killer marketing campaigns for hi...
  • 1 Month Ago

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0 Digital Marketing Program Manager jobs found in Ellicott City, MD area

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Web Marketing Manager
  • McKinley Marketing Partners
  • Arlington, VA
  • McKinley Marketing Partners is in search of a Web Marketing Manager for a contract position with our client, an investme...
  • 3/28/2024 12:00:00 AM

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Digital Marketing Manager
  • American Institute of Ultrasound in Medicine (AIUM)
  • Laurel, MD
  • Position Summary: Under the guidance of the Chief Growth Officer, the Digital Marketing Manager will work with internal ...
  • 3/28/2024 12:00:00 AM

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Social Media Manager-Hybrid
  • Autumn Lake Careers
  • Baltimore, MD
  • Autumn Lake Careers - Autumn Lake Healthcare is seeking a full-time social media manager to be responsible for curating,...
  • 3/28/2024 12:00:00 AM

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Marketing Director
  • Health Industry Distributors Association (HIDA)
  • Alexandria, VA
  • HIDA is seeking a Director of Marketing! This position requires a leader with strong interpersonal skills, exceptional m...
  • 3/28/2024 12:00:00 AM

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Digital Marketing Manager
  • Trigenx
  • Washington, DC
  • Hybrid/Remote Position As Digital Marketing Manager, you are focused on executing, optimizing, and managing all digital ...
  • 3/27/2024 12:00:00 AM

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Sales Associate
  • MagBio Genomics Inc.
  • Gaithersburg, MD
  • Company Description MagBio Genomics Inc. is a growing life science company in Gaithersburg, Maryland. The company focuse...
  • 3/25/2024 12:00:00 AM

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Digital Marketing Manager (Remote)
  • ENVITAE
  • Baltimore, MD
  • For this job, you will work on various projects in our company portfolio, including vacation rental business ENVITAE, an...
  • 3/24/2024 12:00:00 AM

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Specialist, Marketing and Membership
  • APHL - Association of Public Health Laboratories
  • Bethesda, MD
  • The Specialist, Marketing and Membership will support membership, marketing and communications initiatives at the Associ...
  • 3/24/2024 12:00:00 AM

Ellicott City is in northeastern Howard County, bordered to the east and north by the Patapsco River, which forms the Baltimore County line. The Ellicott City census-designated place (CDP) extends to the northwest beyond Marriottsville Road and to the southwest beyond Centennial Road. It is bordered to the south by Columbia at Maryland Route 108 and to the southeast by Ilchester at Maryland Route 104 and Bonnie Branch Road. According to the United States Census Bureau, the CDP has a total area of 30.1 square miles (77.9 km2), of which 30.0 square miles (77.6 km2) are land and 0.1 square miles ...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Digital Marketing Program Manager jobs
$70,072 to $95,895
Ellicott City, Maryland area prices
were up 1.5% from a year ago

Digital Marketing Program Manager in Boston, MA
Performs and analyzes ad copy and landing page tests to increase conversion rates.
January 02, 2023
Produces landing pages & microsites for direct and traditional media.
March 19, 2023
Provides strategic oversight and day-to-day management of all search marketing and digital media acquisition and cross-sell efforts for assigned business lines.
April 12, 2023
Digital Marketing Program Manager in Lake Forest, IL
Demonstrate ability to work as a team player, prioritize, multi-task and work with minimal supervision.
March 06, 2023
Develop and execute timely delivery of communications ensuring that all content is aligned with content calendar, and track performance.
April 21, 2023
Digital Marketing Program Manager in San Jose, CA
Manage content development, coordination, editing, production and publishing of the IQnews sales communications program.
December 03, 2022
Contribute as appropriate to other Marcom initiatives that require an online presence or that intersect with duties and responsibilities above.
February 05, 2023