Digital Marketing Program Manager jobs in Fremont, NE

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Marketing Manager
  • The Marcus Corporation Referral Program
  • Nebraska, NE FULL_TIME
  • PURPOSE OF POSITION:              

    Under the guidance of the Director of Sales & Marketing, the Marketing Manager will lead the strategy and execution of a proactive, effective and integrated marketing strategy that drives revenue, property recognition, and loyalty.  This strategy will cover all channels including online and offline marketing, hotel standards, CRM, social media, traditional PR campaigns on a local (and national level), and advertising (print and digital). 

    ESSENTIAL FUNCTIONS:

    1.      Participate in the development and execution of comprehensive internal and external marketing plans for the hotel, hotel restaurants, and the Capitol District focused on traditional and digital advertising, collateral, social media, event marketing, and public relations.

    2.      Hire, develop/train, and supervise the marketing team, including marketing coordinator and 3rd party agencies.

    3.      Provides monthly analytics/metrics, reporting on the effectiveness of the strategies.  Researches, analyzes, and monitors financial, technological, and demographic factors to capitalize on market opportunities and minimize effects of competitive activity. Review and share data that supports the property’s strategic plans

    4.      All internal and external marketing for the hotel will be done in keeping with the style, design and professionalism, consistent with Marriott International standard and Marcus Hotels & Resorts specifications.

    5.      All internal and external marketing for the food and beverage outlets will be done in keeping with the style, design and professionalism, consistent with Marcus Hotels & Resorts and Starbucks Corporate specifications.

    6.      Provides customer intelligence in evaluating the market trends that may lead to changes in strategy to meet or exceed guest expectations.

    7.      Create and manage press releases as directed by the DOS and/or GM.  Should be a minimum of one press release per quarter.

    8.      Oversee the hotel, restaurants, bars and coffee shop’s social media campaigns, including content creation, scheduling and tracking.

    9.      Maintain current and accurate information on all web sites associated with the hotels, including but not limited to Marriott.com, vanity site, Social Media Websites and Online Travel Agencies (OTA) sites.

    10.   Manage the collection and creation of hotel photography for in-house and external use.  Working with professional photographers for official hotel and food and beverage photographs.

    11.   Create and manage sales and promotional material for the hotel and food and beverage outlets including menus, sales flyers, and display signage along with other promotional and collateral materials.

    12.   Meets established marketing objectives by working with staff to plan short / long term goals; identify problems and implement solutions; and establish policies and procedures.

    13.   Work with the hotel event team and leadership to plan events to drive brand awareness and interaction.

    14.   Works closely with revenue management to develop marketing strategies that align with rate strategy and occupancy needs.  Anticipates and recommends strategies for need periods and help maximize revenue generation in peak times.

    15.   Participate in marketing meetings and attend customer events as needed.

    16.   Knowledge of travel industry, current market trends and economic factors

    17.   Determines agencies and suppliers of record, and negotiates contract terms and conditions for major services.

    18.   Liaison between corporate office, property and outside agencies.

    19.   Manage all analytical tools and environments to assure proper campaign attribution and proper integration of all hosted and managed campaigns.

    20.   Develops and recommends product positioning, packaging, and pricing strategy to produce the highest possible long-term market share.

    21.   Achieves satisfactory profit/loss ratio and market share in relation to preset standards and industry and economic trends.

    22.   Ensures effective control of marketing results, and takes corrective action to guarantee that achievement of marketing objectives falls within designated budgets.

    23.   Monitors competitive products and marketing activities. Anticipates and reports on trends.

    24.   Oversees and evaluates market research and adjusts marketing strategy to meet changing market and competitive conditions.

    25.   Perform other duties as assigned.

    Equal Opportunity Employer

    Additional Information
  • 1 Month Ago

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Digital Marketing Coordinator
  • Sandhill Digital, LLC
  • Omaha, NE FULL_TIME
  • Digital Marketing Coordinator at Sandhill Digital Sandhill Digital, an acclaimed performance marketing agency, is looking for a motivated and versatile Digital Marketing Coordinator to join our dynami...
  • 1 Month Ago

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Marketing Manager
  • Vyral Marketing
  • Omaha, NE FULL_TIME
  • We're hiring a 100% work-from-home marketing manager in Omaha, NE who would manage the relationship between our clients. Working at our advertising agency, you would interview our clients via video ch...
  • 1 Month Ago

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Digital Marketing Strategist
  • Physicians Mutual
  • Omaha, NE FULL_TIME
  • Physicians Mutual is hiring for a full-time Digital Marketing Strategist in our eCommerce Department. The selected candidate will be responsible for leading activities in support of eCommerce operatio...
  • 24 Days Ago

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Digital Marketing Sales Representative
  • RevLocal
  • Omaha, NE FULL_TIME
  • Job Type: Full-time. Compensation: $70,000 - $90,000 Who can be a successful RevLocal Sales Representative? You have enjoyed success hunting new business from leads and prospects you generate yourself...
  • 1 Day Ago

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Digital Marketing Specialist
  • Fyzical Ortho, Balance, Aquatics & Pediatric Therapy
  • Omaha, NE PART_TIME
  • FYZICAL Therapy & Balance Centers has provided therapy services to the Omaha area for over 40 years. Work for a Physical, Occupational & Speech Therapy leader who cares about their community’s health ...
  • 5 Days Ago

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0 Digital Marketing Program Manager jobs found in Fremont, NE area

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Salesforce Marketing Cloud Operations Lead- US REMOTE
  • Proxibid
  • Omaha, NE
  • Job Description Job Description Who are we? ATG is leading the transformation of the multi-billion dollar global auction...
  • 3/29/2024 12:00:00 AM

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UNO Alumni Engagement (Communications) Intern
  • University of Nebraska Foundation
  • Omaha, NE
  • UNO Alumni Engagement Communications Intern Learn, grow, and develop while helping the University of Nebraska change liv...
  • 3/28/2024 12:00:00 AM

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Client Experience Manager
  • Deck Bros, LLC
  • Omaha, NE
  • Description Business Manager Based on our reputation and performance standards, we are experiencing growth in the market...
  • 3/28/2024 12:00:00 AM

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Vice President of Marketing
  • Thrasher, Inc
  • Omaha, NE
  • This position is based in our Papillion, NE office and requires being in the office. Thrasher Foundation Repair, a local...
  • 3/27/2024 12:00:00 AM

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Marketing Coordinator
  • FrontStream
  • Omaha, NE
  • Job Description Job Description THE ROLE: Marketing Coordinator FrontStream is looking for a marketing rockstar who is e...
  • 3/27/2024 12:00:00 AM

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Creative Marketing Associate
  • Encartele Inc
  • Omaha, NE
  • Job Description Job Description At Encartele, we’re a tech company looking for a creative marketing professional to join...
  • 3/27/2024 12:00:00 AM

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SEO Manager
  • ZeeRecruit
  • Omaha, NE
  • SEO Manager Horsepower Brands is a portfolio company of franchise brands in the home service industry, delivering first-...
  • 3/26/2024 12:00:00 AM

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Senior Manager Analytics
  • Burk Recruiting
  • Omaha, NE
  • Senior Digital and Analytics Manager Location is flexible. Kearney or Omaha preferred. Do you geek out over data and lov...
  • 3/25/2024 12:00:00 AM

Fremont is a city in Dodge County in the eastern portion of the state of Nebraska in the Midwestern United States. The population was 26,397 at the 2010 census. Fremont is the county seat and the home of Midland University. Fremont is located along the Platte River, approximately 35 miles (56 km) northwest of the largest city in the area, Omaha, and 50 miles (80 km) northeast of the state capitol, Lincoln. According to the United States Census Bureau, the city has a total area of 8.85 square miles (22.92 km2), of which, 8.80 square miles (22.79 km2) is land and 0.05 square miles (0.13 km2) i...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Digital Marketing Program Manager jobs
$63,463 to $86,851
Fremont, Nebraska area prices
were up 0.8% from a year ago

Digital Marketing Program Manager in Boston, MA
Performs and analyzes ad copy and landing page tests to increase conversion rates.
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Produces landing pages & microsites for direct and traditional media.
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Provides strategic oversight and day-to-day management of all search marketing and digital media acquisition and cross-sell efforts for assigned business lines.
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Digital Marketing Program Manager in Lake Forest, IL
Demonstrate ability to work as a team player, prioritize, multi-task and work with minimal supervision.
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Develop and execute timely delivery of communications ensuring that all content is aligned with content calendar, and track performance.
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Digital Marketing Program Manager in San Jose, CA
Manage content development, coordination, editing, production and publishing of the IQnews sales communications program.
December 03, 2022
Contribute as appropriate to other Marcom initiatives that require an online presence or that intersect with duties and responsibilities above.
February 05, 2023