Electronic Marketing Manager is responsible for the day-to-day operations of the media planning function. Manages a team responsible for maximizing the impact of advertising campaigns. Being a Electronic Marketing Manager designs, develops, and executes media and advertising plans that support the client's overall marketing strategy, message, and objectives. Uses analytics to design innovative strategies to ensure the client's marketing campaigns reach the target audience. Additionally, Electronic Marketing Manager oversees campaign tactics and execution to monitor spending, manage budgets, and control pacing, optimization, and timelines for all types of media campaigns. Guides negotiations for media buys, pricing, and media placement scheduling with vendors. Researches and recommends new media strategies, platforms, and channels to explore or utilize for future campaigns or ongoing campaign evolvement. Requires a bachelor's degree in area of specialty. Typically reports to a director. The Electronic Marketing Manager manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. To be a Electronic Marketing Manager typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes. (Copyright 2024 Salary.com)
Job Description:
PACOM manufactures leading edge Intrusion Detection and Electronic Access Control software and systems for a wide range of customers. The PACOM Business Development Manager leads the company’s new sales efforts within a geographic region and is responsible to create and close new End User customers. The BDM is responsible for achieving sales quotas and assigned strategic account objectives while managing current and adding new value-added resellers (VAR). This position represents the entire range of company products and services to customers, while leading the customer account planning cycle and ensuring assigned customers’ needs and expectations are met by the Company.
ROLES & RESPONSIBILITIES
QUALIFICATIONS, SKILLS AND EXPERIENCE:
REQUIRED:
PREFERRED:
Other (e.g. customer contact or access to confidential information): Has contact with outside vendors, customers, etc. Has access to information that is considered confidential; product forecast, product cost, product development schedules, financial information, employee related information, etc
We are a nationwide provider of security solutions and an equal opportunity employer committed to a diverse workforce. Our core values of Integrity, Vigilance and Helpfulness are proudly demonstrated daily by our employees to our customers and the communities we service.
Clear All
0 Electronic Marketing Manager jobs found in Lexington, KY area