Electronic Marketing Manager jobs in Lexington, KY

Electronic Marketing Manager is responsible for the day-to-day operations of the media planning function. Manages a team responsible for maximizing the impact of advertising campaigns. Being a Electronic Marketing Manager designs, develops, and executes media and advertising plans that support the client's overall marketing strategy, message, and objectives. Uses analytics to design innovative strategies to ensure the client's marketing campaigns reach the target audience. Additionally, Electronic Marketing Manager oversees campaign tactics and execution to monitor spending, manage budgets, and control pacing, optimization, and timelines for all types of media campaigns. Guides negotiations for media buys, pricing, and media placement scheduling with vendors. Researches and recommends new media strategies, platforms, and channels to explore or utilize for future campaigns or ongoing campaign evolvement. Requires a bachelor's degree in area of specialty. Typically reports to a director. The Electronic Marketing Manager manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. To be a Electronic Marketing Manager typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes. (Copyright 2024 Salary.com)

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Business Development Manager, PACOM
  • Securitas Electronic Security Inc.
  • Lexington, KY FULL_TIME
  • Securitas Technology, part of Securitas, is a world-leading provider of integrated security solutions that protect, connect and optimize businesses of all types and sizes. More than 13,000 colleagues in 40 countries are focused daily on our purpose to help make your world a safer place and our commitment to deliver an unparalleled client experience. With clients at the heart of all we do, our people, knowledge and technology power our connected ecosystem of health, safety and security solutions and services. To learn more, visit securitastechnology.com.

    Job Description:

    PACOM manufactures leading edge Intrusion Detection and Electronic Access Control software and systems for a wide range of customers. The PACOM Business Development Manager leads the company’s new sales efforts within a geographic region and is responsible to create and close new End User customers. The BDM is responsible for achieving sales quotas and assigned strategic account objectives while managing current and adding new value-added resellers (VAR). This position represents the entire range of company products and services to customers, while leading the customer account planning cycle and ensuring assigned customers’ needs and expectations are met by the Company.

    ROLES & RESPONSIBILITIES

    • Responsible for prospecting, cultivating, and closing new Pacom End Users (new logos to Pacom).
    • Develops regional sales by telephone prospecting, leveraging VAR relationships, and working with territory sales resources on new end user accounts.
    • Attends trade shows to initiate contact with prospects, develop alliances with complimentary vendors (camera manufacturers, software developers, etc.), and maintain optimal relationships with existing customers.
    • Meets with customers and prospects to; demonstrate effective sales presentations; uncover opportunities that can be solved by using our products; demonstrate techniques for the end user to better secure their estate; and identify issues we could solve by adding features to our products.
    • Meets or exceeds territory quotas and goals necessary to meet company objectives.
    • Educates VARs about sales strategies for products and vertical markets, and help VARs identify target vertical markets.
    • Reviews market analyses to determine customer needs, volume potential, price schedules, and develops sales strategies to accommodate goals of company.
    • Identifies additional viable vertical markets for new and existing products and identifies new features necessary to penetrate those vertical markets.
    • Communicates market needs to technical support staff, coordinates that support to meet those needs, and manages communication between market and technical support staff.
    • Identifies technical support issues and assists in solving them.
    • Coordinates with the Marketing team to ensure that the company message is being heard.

    QUALIFICATIONS, SKILLS AND EXPERIENCE:

    REQUIRED:

    • Bachelor’s degree
    • 5 years’ experience in the security/technical sales industries and management experience.

    PREFERRED:

    • Possess a thorough understanding of the technology and design parameters for Intrusion Detection, Electronic Access Control, and Video Surveillance products.
    • Excellent written and verbal presentation skills; in particular, the ability to interpret written requirements and technical specification documents.
    • Advanced understanding of security industry products and trends, including new products and solutions and competitive offerings.
    • Ability to travel and work away from the office when required.
    • Ability to work on classified projects, some of which may require government, police or other clearance.
    • Direct successful experience building relationships with US based Banks and Credit Unions

    Other (e.g. customer contact or access to confidential information): Has contact with outside vendors, customers, etc. Has access to information that is considered confidential; product forecast, product cost, product development schedules, financial information, employee related information, etc

    We are a nationwide provider of security solutions and an equal opportunity employer committed to a diverse workforce. Our core values of Integrity, Vigilance and Helpfulness are proudly demonstrated daily by our employees to our customers and the communities we service.

  • 2 Days Ago

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Sales Account Manager- Entry Level- Paid Training
  • Top Notch Marketing Solutions, Inc.
  • Lexington, KY FULL_TIME
  • Company DescriptionTop Notch Marketing Solutions, Inc. is an in-store promotional marketing and sales company. Our clients have a huge presence in some of the nation's largest retailers.We bring the t...
  • 1 Month Ago

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Marketing Manager
  • Central Ky Motorsports
  • Lexington, KY FULL_TIME
  • Responsibilities:-Manage our social media pages (Facebook, Instagram, YouTube, TikTok, and the website) making daily post, creating content and making creative advertisement videos to post across the ...
  • 1 Day Ago

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Marketing Manager
  • The Mint Gaming Hall Cumberland
  • Williamsburg, KY FULL_TIME
  • BIG BENEFITS OF WORKING AT THE MINT: Weekly Pay Competitive health insurance plans Fully paid dental and vision benefits Fully paid company life insurance 401K with Company Match PTO FSA/HSA We have B...
  • 3 Days Ago

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Marketing Manager
  • Small Town Solar
  • Lexington, KY PART_TIME,FULL_TIME
  • Introduction: Look, i'm sure many of you have been selling solar for a while and some of you are brand new to the idea. Small Town Solar is just different. We have some of the best sales talent in the...
  • 5 Days Ago

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Marketing Manager
  • UNIVERSITY OF KENTUCKY FEDERAL CRED
  • Lexington, KY OTHER
  • Job Details Job Location: Corporate Offices - Lexington, KY Position Type: Full Time Education Level: 4 Year Degree Salary Range: $89,399.35 - $95,105.69 Salary/year Job Shift: Day Job Category: Marke...
  • 7 Days Ago

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0 Electronic Marketing Manager jobs found in Lexington, KY area

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Airway Transportation Systems Specialist (STARS System Specialist)
  • Department of Transportation
  • Lexington, KY
  • ** Airway Transportation Systems Specialist (STARS System Specialist)** **Department of Transportation** ** ATO - Centra...
  • 4/18/2024 12:00:00 AM

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Automation Engineering Manager
  • Kindeva Drug Delivery
  • Lexington, KY
  • Job Details Job Location Company Headquarters - Lexington, KY Position Type Full Time Job Category Engineering Descripti...
  • 4/16/2024 12:00:00 AM

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Plasma Processing Technician
  • CSL
  • Lexington, KY
  • Job Description Job Description Summary Responsible for the accurate and timely sampling, testing, shipping and storage ...
  • 4/16/2024 12:00:00 AM

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Branch Logistics Supervisor - Non CDL
  • Apria, Inc.
  • Lexington, KY
  • **Branch Logistics Supervisor - Non CDL** CAROUSEL_PARAGRAPH * Lexington, Kentucky * Full-time * Full-time * Onsite * Co...
  • 4/16/2024 12:00:00 AM

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Biomedical Equipment Support Specialist
  • U.S. Food and Drug Administration
  • Lexington, KY
  • ** Biomedical Equipment Support Specialist** **Department of Veterans Affairs** ** Lexington VA Healthcare System** **Lo...
  • 4/16/2024 12:00:00 AM

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Customer Service - Donor Support Technician
  • CSL
  • Lexington, KY
  • Job Description Job Description Summary Responsible for preparing the donor, donor area and equipment for the pheresis p...
  • 4/15/2024 12:00:00 AM

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Branch Manager, Lexington, Full-Time
  • Digital Federal Credit Union
  • Lexington, KY
  • ** Branch Manager, Lexington, Full-Time** **Job Category****:** Branch Services **Requisition Number****:** BRANC004031 ...
  • 4/15/2024 12:00:00 AM

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Caregiver
  • The Kidz Club
  • Lexington, KY
  • We are looking for engaging caregivers to lead our childcare efforts to promote fun and stimulating programming within o...
  • 4/14/2024 12:00:00 AM

Lexington, consolidated with Fayette County and often denoted as Lexington-Fayette, is the second-largest city in Kentucky and the 60th-largest city in the United States. By land area, Lexington is the 28th largest city in the United States. Known as the "Horse Capital of the World," it is the heart of the state's Bluegrass region. It has a nonpartisan mayor-council form of government, with 12 council districts and three members elected at large, with the highest vote-getter designated vice mayor. In the 2017 U.S. Census Estimate, the city's population was 321,959, anchoring a metropolitan are...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Electronic Marketing Manager jobs
$112,220 to $161,878
Lexington, Kentucky area prices
were up 1.2% from a year ago

Electronic Marketing Manager in Idaho Falls, ID
Electronic marketing is a type of micromarketing in which the retailer tracks consumer purchases using bar code scanner technology such as that found in many supermarkets.
December 15, 2019