Electronic Marketing Manager jobs in Lorain, OH

Electronic Marketing Manager is responsible for the day-to-day operations of the media planning function. Manages a team responsible for maximizing the impact of advertising campaigns. Being a Electronic Marketing Manager designs, develops, and executes media and advertising plans that support the client's overall marketing strategy, message, and objectives. Uses analytics to design innovative strategies to ensure the client's marketing campaigns reach the target audience. Additionally, Electronic Marketing Manager oversees campaign tactics and execution to monitor spending, manage budgets, and control pacing, optimization, and timelines for all types of media campaigns. Guides negotiations for media buys, pricing, and media placement scheduling with vendors. Researches and recommends new media strategies, platforms, and channels to explore or utilize for future campaigns or ongoing campaign evolvement. Requires a bachelor's degree in area of specialty. Typically reports to a director. The Electronic Marketing Manager manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. To be a Electronic Marketing Manager typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes. (Copyright 2024 Salary.com)

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Senior Marketing & Product Manager
  • Avient Careers
  • Avon, OH FULL_TIME
  • Description:

    Avient Corporation provides specialized and sustainable material solutions that transform customer challenges into opportunities, bringing new products to life for a better world. Examples include:

    ·         Dyneema®, the world’s strongest fiber™, enables unmatched levels of performance and protection for end-use applications, including ballistic personal protection, marine and sustainable infrastructure and outdoor sports  

    ·         Unique technologies that improve the recyclability of products and enable recycled content to be incorporated, thus advancing a more circular economy   

    ·         Light-weighting solutions that replace heavier traditional materials like metal, glass and wood, which can improve fuel efficiency in all modes of transportation and reduce carbon footprint  

    ·         Sustainable infrastructure solutions that increase energy efficiency, renewable energy, natural resource conservation and fiber optic / 5G network accessibility

    Avient employs approximately 10,000 associates and is certified ACC Responsible Care®, a founding member of the Alliance to End Plastic Waste and certified Great Place to Work®.  For more information, visit www.avient.com.

    WHY AVIENT:

    Avient Corporation is a world-class sustainable organization built on innovation, collaboration, and employee development. We are committed to providing a supportive and dynamic work environment where our diverse associates can grow and succeed, as well positively impacting our planet and the communities we serve. Our Great Place to Work culture, values, and benefits make Avient an employer of choice for top talent.

     We believe diversity of ideas and backgrounds gives us the creativity to be successful in a rapidly changing world. In support of this, we stress equality of opportunity for all qualified individuals in accordance with applicable laws. Decisions on hiring, promotion, development, compensation or advancement are based solely on a person’s qualifications, abilities, experience and performance.

    Avient Corporation is a drug free workplace. Avient is an equal opportunity employer. We maintain a policy of non-discrimination in providing equal employment to all qualified employees and candidates regardless of race, sex, sexual orientation, gender identity, age, color, religion, national origin, disability, genetic information, protected veteran’s status, or other legally protected classification in accordance with applicable federal, state and local law.

     

    Job Summary

    The Senior Marketing & Product Manager: Directs the activities of the marketing function: industry management and development, product management and pricing. Manages collaboration between marketing, technology, sales, operations and sourcing to deliver short and long-term growth programs. Leads the planning, development and communication of an effective strategic plan to ensure an increase in sales and profits. Can identify and translate market needs into top line growth & margin expansion.  

    Manages Product Line life cycles and appropriate pricing practices to maximize profits. Ensures a consistent and effective technology innovation pipeline to support growth. Works cross regionally to support knowledge, technology and customer insight transfer with other Avient businesses.  This individual is a thought leader who performs independently and has demonstrated the ability to effectively interact with customers and influence all functions within the business.

    The individual will manage a team of individuals responsible for profitably managing our focus industries, product lines and pricing. This individual will additionally lead cross-functional teams to review and act on day-to-day and strategic business opportunities within their region and will additional engage on global opportunities as needed.

    The skills required to be successful in this leadership role include, collaboration & influence in a matrixed organization, team development, marketing, strategic planning, pricing and product management, stage gate management, marketing communications tools, executive presence.

    Essential Functions

    ·         Leads one’s own team and cross-functional teams, and works cross regionally as needed in order to successfully research, develop, commercialize and promote new and existing products with a focus on sustainability in targeted industries.

    ·         Directly manage, coach and develop industry marketing and development, product management and pricing team members to accomplish outlined goals

    ·         Leads promotional efforts within region to include trade shows, marketing literature, website content and e-communication platforms

    ·         Build and execute product and pricing strategy and collaborate with sales on commercial aspects of growth opportunities, while supporting other team members to do the same

    ·         Engages directly with key accounts or other strategic customers to support new and existing business as needed.

    ·         Ensures Material and Gross Margin goals are met based upon raw material, conversion costs and pricing management; engages cross functionally to do so.

    ·         Works closely with sourcing and suppliers to review and drive innovation as well as cost, improvement actions based on raw material trends

    ·         Key contributor to Strategic and Annual Plan development and execution

    ·         Generates, monitors and improves the effectiveness of commercial reporting tools and processes

    ·         Ensures proper data and opportunity management within SAP/Tableau/SFDC/Accolade.

    ·         Publishes reports as assigned.

    ·         Other duties as assigned.

    Education and Experience

    ·         Bachelor’s or Master’s degree in Marketing, Finance or Technical discipline (chemistry or engineering preferred)

    ·         MBA - preferred

    ·         10 years of relevant job experience with demonstrated leadership, capabilities and impact on results, including 5 years minimum experience managing a team.

    ·         Demonstrated team management and development

    ·         Strategic and Annual Planning development and execution

    Additional Qualifications

    ·         Strong leadership skills paired with a high level of both written and verbal communication skills

    ·         Able to deal effectively with ambiguity in a fast pace global environment

    ·         Strong entrepreneurial orientation coupled with good business and financial acumen

    ·         Excellent quantitative and business analytical skills

    ·         High level of self-initiative, drive and willingness to learn and be challenged

    ·         Ability to function effectively within a global, matrix organization and communicate at different levels within the organization

    ·         Computer skills (Excel, PowerPoint, Sales Force, SAP/Tableau, Accolade, Social Media)

    Competencies

    ·       Each position at Avient focuses on eight Core Competencies as a Leader of Self. Additionally, management positions focus on Leadership Competencies as a Leader of Others and/or a Leader of the Business. These competencies are designed to drive behavior that will ultimately help our associates excel at their current roles, while supporting individual and career development.

    Physical Demands

    ·         Must be able to traverse and operate computer and other office equipment.

    ·         Typical work is in an office environment where the noise level is low to moderate.

    ·         This position requires travel 25% of the time

    Avient Corporation is a drug free workplace.  Avient is an equal opportunity employer. We maintain a policy of non-discrimination in providing equal employment to all qualified employees and candidates regardless of race, sex, sexual orientation, gender identity, age, color, religion, national origin, disability, genetic information, protected veteran’s status, or other legally protected classification in accordance with applicable federal, state and local law.

     #LI-MM1

  • 1 Month Ago

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Summer Sales Intern 2024
  • Aruza Marketing LLC
  • Lorain, OH INTERN
  • The Aruza Marketing Internship provides individuals the opportunity to learn vital skills in sales, persuasion, work ethic, and professional communication. Upon completion of the internship you will b...
  • 3 Days Ago

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Director of Marketing
  • Chef's Garden Inc.
  • Huron, OH FULL_TIME
  • Over the last 35 years, we’ve worked hard to build The Chef’s Garden. It’s a unique niche - home to creativity, innovation, a commitment to excellence, and some of the best produce in the world. What ...
  • 4 Days Ago

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Marketing Coordinator
  • Brumbaugh Law Firm
  • Sandusky, OH FULL_TIME
  • Brumbaugh Law Firm is an Estate Planning and Elder Care law firm (Wills, Trusts, Probate, and Protecting Assets from the Nursing Home), that provides protection in times of prosperity, security in tim...
  • 6 Days Ago

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Marketing Assistant
  • n2y
  • Huron, OH FULL_TIME
  • We are seeking a proactive and detail-oriented Marketing Assistant to join our dynamic marketing team. The Marketing Assistant will play a crucial role in supporting various marketing initiatives aime...
  • 9 Days Ago

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Marketing Assistant
  • n2y
  • Huron, OH FULL_TIME
  • We are seeking a proactive and detail-oriented Marketing Assistant to join our dynamic marketing team. The Marketing Assistant will play a crucial role in supporting various marketing initiatives aime...
  • 9 Days Ago

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0 Electronic Marketing Manager jobs found in Lorain, OH area

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Relationship Manager
  • GROVER GAMING
  • Lorain, OH
  • Job Description Job Description Job Title: Relationship Manager Department: Ohio Sales Reports To: Sales Manager Status:...
  • 4/19/2024 12:00:00 AM

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Social Worker
  • FIRST ALLIANCE HEALTHCARE OF OHIO
  • Lorain, OH
  • Job Description Job Description JOB SUMMARY The Social Worker is a principal member of the Clinical Team who provides sp...
  • 4/19/2024 12:00:00 AM

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Warehouse Associate
  • Walmart
  • Lorain, OH
  • **Job Summary:** As a Warehouse Associate at Walmart, you will play a crucial role in the efficient operation of the dis...
  • 4/19/2024 12:00:00 AM

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Mobile Response Crisis Clinician
  • Wingspan Care Group
  • Lorain, OH
  • $4000 Sign On Bonus Offered! From our roots as a school, an orphanage and a guidance clinic, through our evolution to th...
  • 4/18/2024 12:00:00 AM

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MRSS (Mobile Response Stabilization Services) Shift Supervisor
  • Wingspan Care Group
  • Lorain, OH
  • $4000 Sign on Bonus!!! Applewood Centers is a premier provider of community-based behavioral health services in Northeas...
  • 4/18/2024 12:00:00 AM

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MRSS (Mobile Response Stabilization Services) Shift Supervisor
  • Wingspan Care Group
  • Lorain, OH
  • $4000 Sign on Bonus!!! Applewood Centers is a premier provider of community-based behavioral health services in Northeas...
  • 4/18/2024 12:00:00 AM

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MA - Medical Assistant - Pain Management - Mercy Health Physicians - Lorain Hospital
  • Bon Secours Mercy Health
  • Lorain, OH
  • At Bon Secours Mercy Health, we are dedicated to continually improving health care quality, safety and cost effectivenes...
  • 4/15/2024 12:00:00 AM

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CMA - Certified Medical Assistant - Lorain ENT
  • Bon Secours Mercy Health
  • Lorain, OH
  • At Bon Secours Mercy Health, we are dedicated to continually improving health care quality, safety and cost effectivenes...
  • 4/15/2024 12:00:00 AM

Lorain /ləˈreɪn/ is a city in Lorain County, Ohio, United States. The municipality is located in northeastern Ohio on Lake Erie, at the mouth of the Black River, approximately 30 miles west of Cleveland. As of the 2010 census, the city had a total population of 64,097, making it Ohio's tenth largest city, the third largest in Greater Cleveland, and the largest in Lorain County by population. The city is notable for its deindustrialized economy, formerly being home to the American Ship Building Company Lorain Yard, Ford Motor Company Lorain Assembly Plant, and United States Steel Corporation's...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Electronic Marketing Manager jobs
$117,409 to $169,362
Lorain, Ohio area prices
were up 1.3% from a year ago

Electronic Marketing Manager in Idaho Falls, ID
Electronic marketing is a type of micromarketing in which the retailer tracks consumer purchases using bar code scanner technology such as that found in many supermarkets.
December 15, 2019