Market Research Manager jobs in Oregon

Market Research Manager manages market research efforts for the organization. Sets policies and practices for gathering research on market conditions, competitors and consumer trends. Being a Market Research Manager analyzes and presents gathered research to sales, research and development, and management. Requires a bachelor's degree in area of specialty. Additionally, Market Research Manager typically reports to a head of a unit/department. The Market Research Manager manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. Extensive knowledge of department processes. To be a Market Research Manager typically requires 5 years experience in the related area as an individual contributor. 1 to 3 years supervisory experience may be required. (Copyright 2024 Salary.com)

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Manager Market Research
  • Pearson
  • Salem, OR FULL_TIME
  • Summary

    The Manager, Conversion Rate Optimization is responsible for defining the market opportunities, marketing, & analysis/optimization of the organization's services and/or products which may include consumer & market insights, digital marketing, advertising, and analytics. They may be allocated to focus on a particular component of the marketing life cycle and or channel.

    General Responsibilities

    • Design and define website conversion rate optimization roadmap/testing strategy with a deep understanding of business priority for academic partners. Executing those strategies with measurable business impact as well as building consensus with stakeholders along the way
    • Lead A/B testing for Academic Partners by both doing and managing Pearson resources in research, Business Intelligence & analytics, design, and development
    • Perform website audits and provide strategic recommendations based on UX best practices
    • Identify bottlenecks and conversion optimization opportunities by researching how users behave on our client’s/ Academic partner’s sites
    • Draw conclusions from data and results, driving further testing across development, content, and UX improvements
    • Build a roadmap of recommended changes and hypotheses for future tests
    • Analyze test results (must understand statistical significance)
    • Work closely with our development and design resources to build medium to high-level of effort tests
    • Makes decisions using data, such as customer insights, web analytics, CVR analysis & UX/UI audits

    Requirements:

    • Ability to manage multiple Academic Partners and Vendors
    • Takes end-to-end ownership with little supervision
    • Attentive to detail and strong organizational skills
    • Proactive and self-motivated to seek answers, generate ideas, and develop new skills
    • Understands the relationship between online marketing, the website user experience, and their relationship to both customers and organizational goals
    • Experience with conversion optimization testing tools such as Google Optimize, User Testing, or similar
    • Advanced understanding of Web analytics such as Google Analytics, Data Studio, GlassBox, and/or others

    Skills & Knowledge:

    • 4-year degree from an accredited institution in Marketing or equivalent discipline OR appropriate combination of experience and education
    4 years of experience in a Conversion Rate Optimization role, preferably at a digital marketing agency or eCommerce-focused organization
    • Team player with excellent written and verbal communication skills
    • Experience with A/B testing and testing platforms, such as Google Optimize
    • Can build and deploy the tests using front-end development skills using HTML, CSS, and JavaScript to create and edit landing pages
    • Deep understanding of user experience best practices; proven ability to successfully partner across an organization including Analytics, Brand/Creative Marketing, Web Strategy, and Development to craft a holistic plan and roadmap
    • Understanding of how to gather data-driven insights from program performance and develop recommendations to drive continuous improvement in results

    Compensation at Pearson is influenced by a wide array of factors including but not limited to skill set, level of experience, and specific location. As required by the Colorado, California, Washington State, and New York City laws, the pay range for this position is as follows:

    Minimum full-time salary range is between $90,000 - $95,000. This position is not bonus eligible, and information on benefits offered is here.

    \#LI REMOTE

    Learning is the most powerful force for change in the world. More than 20,000 Pearson employees deliver our products and services in nearly 200 countries, all working towards a common purpose – to help everyone achieve their potential through learning. We do that by providing high quality, digital content and learning experiences, as well as assessments and qualifications that help people build their skills and grow with the world around them. We are the world’s leading learning company. Learn more at pearsonplc.com.

    Job: MARKETING

    Organization: Virtual Learning

    Schedule: FULL\_TIME

    Req ID: 9928

    \#location

  • 9 Days Ago

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Market of Choice - Assistant Bakery Manager
  • Market of Choice
  • West Linn, OR FULL_TIME
  • Can you think of a baker's dozen things to do with flour, sugar, eggs, and water? Join our bakery team for an opportunity to advance in your bakery career. The Market of Choice in West Linn is hiring!...
  • 1 Day Ago

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Market of Choice - Bulk Foods Manager
  • Market of Choice
  • Corvallis, OR FULL_TIME
  • Market of Choice is now hiring for a Bulk Foods Manager starting at $15/hour up to $18/hour depending on experience, with growth opportunity up to $19/hour. Market of Choice is a growing, family-owned...
  • 3 Days Ago

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Market of Choice - Assistant Kitchen Manager
  • Market of Choice
  • Eugene, OR FULL_TIME
  • The Willakenzie Market of Choice is Hiring! Market of Choice is now hiring for an Assistant Kitchen Manager. This position starts at $18.50/hour up to $23/hour, depending on experience. DESCRIPTION Ma...
  • 7 Days Ago

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Market of Choice - Assistant Meat Manager
  • Market of Choice
  • West Linn, OR FULL_TIME
  • DESCRIPTION The West Linn Market of Choice is looking for an Assistant Meat Manager. This position starts at $19.75/hour up to $24.75/hour, depending on experience. Market of Choice is a growing, fami...
  • 9 Days Ago

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Market Research and Evaluation Scientist
  • Northwest Energy Efficiency Alliance
  • Portland, OR FULL_TIME
  • Catalyzing the most efficient use of energy for a thriving Northwest.The Northwest Energy Efficiency Alliance (NEEA) is an alliance of more than 140 utilities and energy efficiency organizations worki...
  • 1 Month Ago

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Director of Sales
  • Iridescent Hotels
  • Omaha, NE
  • Company Description Iridescent Hotels is a hospitality company located in Keller, TX. With over 70 years of experience i...
  • 3/28/2024 12:00:00 AM

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Marketing Intelligence Manager
  • The Judge Group
  • Parsippany, NJ
  • Job Location: ?Parsippany?Company descriptionFerrero is a family-owned company with a truly progressive and global outlo...
  • 3/28/2024 12:00:00 AM

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Senior Marketing Manager, Innovation
  • The Judge Group
  • Arlington, VA
  • Our client is currently seeking a Senior Manager, New Business Development (Innovation) & Market Research.This position ...
  • 3/28/2024 12:00:00 AM

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Market Research Manager III
  • US Tech Solutions
  • Location: 26525 North Riverwoods Boulevard, Mettawa, IL, 60045 Duration: 6 months contract, Full-Time Employment Type: W...
  • 3/27/2024 12:00:00 AM

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Marketing Specialist
  • ACACIA Facility Services
  • Coatesville, PA
  • Company Description Welcome to Acacia Facility Services, a trusted self-performing partner for consolidating landscaping...
  • 3/26/2024 12:00:00 AM

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Chief Marketing Officer
  • ShiftRx
  • Company Description Our startup, ShiftRx is looking to place a CMO with a passion for healthcare and the innovation of a...
  • 3/25/2024 12:00:00 AM

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Senior Marketing Research Manager *Remote*
  • Careerbuilder
  • Anchorage, AK
  • Providence St. Joseph Health Senior Marketing Research Manager *Remote* Anchorage , Alaska Apply Now Providence caregive...
  • 3/25/2024 12:00:00 AM

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Senior Compensation Analyst
  • The Judge Group
  • Senior Compensation Analyst (Hybrid) - $800 Million Manufacturing Company - Columbia, SC Candidates must be located in O...
  • 3/24/2024 12:00:00 AM

Oregon (/ˈɒrɪɡən/ (listen) ORR-ih-gən) is a state in the Pacific Northwest region on the West Coast of the United States. The Columbia River delineates much of Oregon's northern boundary with Washington, while the Snake River delineates much of its eastern boundary with Idaho. The parallel 42° north delineates the southern boundary with California and Nevada. Oregon is one of only four states of the continental United States to have a coastline on the Pacific Ocean. Oregon was inhabited by many indigenous tribes before Western traders, explorers, and settlers arrived. An autonomous government ...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Market Research Manager jobs
$121,778 to $157,082

Market Research Manager in Sacramento, CA
The successful market researcher will be able to analyze autonomously qualitative data, trends, strategies and competition aiming at increasing competitiveness.
January 27, 2020
Market Research Manager in Alamogordo, NM
Market research managers engage in quantitative research, conduct marketing research, analyze data from market reports, direct and coordinate the marketing efforts of organizations in order to stay on top of market trends and encourage continual organizational growth initiatives.
December 14, 2019
Market Research Manager in Springfield, OH
Perform market segmentation research and develop customer engagement strategies.
December 16, 2019