Marketing Communication Manager manages the implementation of the marketing communications strategy and programs, including advertising, branding, product promotion, and regulatory matters. Designs, develops, and distributes consistent themes, messaging, and branding throughout all communication touch points. Being a Marketing Communication Manager understands products, customers, and industry and develops focused communications in collaboration with organizational stakeholders across functions. Oversees efficient processes for the regulatory review and approval of communication materials. Additionally, Marketing Communication Manager explores and adopts new channels, methods, and platforms to optimize marketing communications. May oversee the planning and execution of trade shows and conferences to showcase products and amplify messaging. Develops the internal and external resources required for communication program delivery. Requires a bachelor's degree. Typically reports to a director. The Marketing Communication Manager manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. To be a Marketing Communication Manager typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes. (Copyright 2024 Salary.com)
Marketing Manager
1. Responsible for product promotion, promotion and planning programs in the US market;
2. Lead the work of four assistants in China and be able to quickly modify their copywriting and pictures;
3. Quickly promote market promotion and plans;
4. Work with the local grid’s Online sales to plan local activities. Responsible for online sales marketing activities;
5. Work with sales staff to implement the booth layout and reception work for the company to participate in RE and various professional conferences;
6. Plan marketing activities on a state-by-state basis;
7. Very good market feeling;
8. Responsible for recording various promotional videos and short videos;
9. Work together with the software department (in China) to quickly produce promotional materials for you;
10. Design and guide Chinese marketing staff to complete the design and production of company promotional materials, and deliver them to the United States periodically to participate in various exhibitions.
11. Cooperate with the sales department to complete the sales plan.
Responsibilities
Skills
Job Type: Full-time
Pay: $50,000.00 - $70,000.00 per year
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Work Location: In person
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