Marketing Specialist jobs in Petaluma, CA

Marketing Specialist is responsible for designing, creating, and delivering marketing programs to support the growth and expansion of company products and services. Creates, conveys brand messages and improves brand awareness. Being a Marketing Specialist develops sales presentations and provides reports based on information collected such as marketing trends, competition, new products, and pricing. May coordinate involvement in conferences, exhibitions and marketing seminars. Additionally, Marketing Specialist typically requires a bachelor's degree or its equivalent. Typically reports to a supervisor or manager. The Marketing Specialist gains exposure to some of the complex tasks within the job function. Occasionally directed in several aspects of the work. To be a Marketing Specialist typically requires 2 to 4 years of related experience. (Copyright 2024 Salary.com)

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Field Marketing Specialist (FT)
  • Boochcraft
  • Petaluma, CA FULL_TIME
  • Who We Are:
    We are pioneering a Booch revolution, and our family is growing! If you want to make waves in the innovative Hard Kombucha category, we are seeking a dedicated, enthusiastic individual to join our Marketing Team as a Field Marketing Specialists based in the Los Angeles Area.

    Values:
    • Be Bold - competitive spirit, inspired to create connection, and unafraid to fail.
    • Own It - responsible, self-motivated, and scrappy.
    • Do Better - curious, evolutionary, and never stop learning.
    • Win Together - selfless and willing to go the extra mile.

    As a Boochcraft Field Marketing Specialist, you will ensure that Boochcraft maintains a strong brand presence in your market. In this role, you’ll have the opportunity to implement product samplings, promotions, and training to both accounts and consumers. You will act as an expert on all thing Boochcraft, developing a deep understanding on the target consumer, lifestyle, brand positioning and differentiators to identify opportunities to meet goals. You will drive visibility and loyalty among gatekeepers, bartenders and consumers to create trial and adoption opportunities within the San Francisco / North Bay area.
     
    What You Will Do   
    • Represents Boochcraft by acting as a brand resource and advocate. 
    • Maintains awareness of best practices, trends, and brand standards. 
    • Implements the brand and trade marketing strategy in the market for Boochcraft 
    • Organize and execute sampling events at Boochcraft accounts 
    • Execute consumer events as assigned by the manager 
    • Delivers engaging brand and category educational presentations for trade, accounts and consumers. 
    • Ensures POS and promotional collateral is up-to-date and visible in accounts 
    • Ensures brand standards across products and POS are in place, making adjustments in real-time when needed. 
    • Gathers real-time photo and video content to be shared with the brand's social media team.   
    • Creates and maintains relationships with key market stakeholders; local trade community, influencers and local partners and continuously promotes Boochcraft. Acts as a valued partner and resource to accounts. 
    • Develops, implements, and engages in on-premise (bar/restaurant) activations.  
    • Provides support, activation and memorable experiences for consumers. 
    • Advocates for Boochcraft, including hosting events, and leveraging social media and other tools to promote Boochcraft sales within his/her community and designated territory. 
    • Partners closely with sales to help identify key accounts for activation and promotional opportunities. 
    • Participates in debriefs with the Marketing team to effectively decipher strengths and opportunities for events, POS and activations.  
    • Completes monthly quantitative and qualitative reports as needed, including competitive brand observations. 
    • Adheres to T&E and activation budgets. 

    What You Will Need 
    • College/Some College plus 2 years of Beverage, Brand Sales, Hospitality, Culinary, Bartender/mixology, Supplier/Wholesaler, Agency Ambassador, or Tasting Room experience reflecting increasing levels of responsibility; OR High school Diploma plus 3 years of Beverage, Brand Sales, Hospitality, Culinary, Bartender/mixology, Supplier/Wholesaler, Agency Ambassador, or Tasting Room experience reflecting increasing levels of responsibility. 
    • Creative thinker is enthusiastic to bring new and different activation ideas to life. 
    • Experience with owned social media and networks. 
    • Event and/or activation experience  
    • RBS certification or equivalent certification or in the process of obtaining within 6 months of employment. 
    • Candidates for this position must have a valid driver’s license and a safe driving record.  
    • Live within or close proximity to territory – San Francisco/North Bay
    • Required to be 21 years of age or older. 

    Physical Requirements: 
    • Candidate must be able to perform physical activities which include but are not limited to lifting, bending over, kneeling, twisting, stooping, crouching, and occasionally lifting to 50 lbs (kegs and cases of booch are heavy, you know?).
    • Candidates may be required to stand/sit for various hours at a time, including prolonged periods sitting at a desk and working on a computer.

    Travel to and from location is required for this role.

    This position pays between $22.00 hr. to $25.00 hr.

    What we Offer:
    • Health Insurance
    • Dental Insurance
    • Wellness Reimbursement
    • 401k with Match
    • Paid Time Off
    • Company Paid Holidays - including your birthday!
    • Free Booch
    • Taproom / Merch Discounts

    We are an equal opportunity employer who strives to maintain diversity, equity, and inclusion. We consider all qualified applicants for employment without discrimination based of race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, or any other factors prohibited by law.
  • 3 Days Ago

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Digital Marketing Specialist - Parentfile - Remote
  • Your SmartSource
  • Petaluma, CA FULL_TIME
  • Job Summary: Parentfile is seeking an entrepreneurial digital marketer to join our founding team. We are a mission-driven startup that has built an online account to save everything important as a par...
  • 1 Month Ago

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Marketing and Communication Specialist (Public Affairs/Communications Specialist, Level II)
  • Sonoma State University
  • Rohnert Park, CA FULL_TIME
  • Marketing and Communication Specialist (Public Affairs/Communications Specialist, Level II) Job No: 520867 Work Type: Staff Location: Sonoma Categories: Unit 9 - CSUEU - Technical Support Services, Pr...
  • Just Posted

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Agricultural Commodity Grader (Poultry) (Open Continuous) (Incentive Available)
  • Agricultural Marketing Service
  • Petaluma, CA FULL_TIME
  • The Agricultural Marketing Service (AMS), Livestock & Poultry (LP) program is responsible for formulating and administering policies for marketing services and regulatory activities related to commodi...
  • 27 Days Ago

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Marketing Representative
  • SERVPRO of Pacific Restoration, Inc.
  • Rohnert Park, CA FULL_TIME
  • Do you love working with people and educating them?Then don’t miss your chance to join our Franchise as a new Marketing Representative. In this position, you will be making a difference each and every...
  • Just Posted

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Marketing Representative
  • SERVPRO of Chesterfield and SERVPRO of Tri-Cities...
  • Rohnert Park, CA FULL_TIME
  • Do you love working with people and educating them? Then don’t miss your chance to join our Franchise as a new Marketing Representative. In this position, you will be making a difference each and ever...
  • 8 Days Ago

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Remote - Team Coach & Business Marketing Specialist
  • Free Rein Life
  • San Francisco, CA
  • Job Description: We have an opportunity for a big thinker, go getter that wants to advance to bigger and better opportun...
  • 4/24/2024 12:00:00 AM

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Marketing Manager
  • Fast Forward
  • San Francisco, CA
  • ABOUT FAST FORWARD Tech is ubiquitous. Tech solutions for social problems are not. An emerging class of startups is buil...
  • 4/24/2024 12:00:00 AM

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Sr. Event Marketing Specialist (Executive Experience)
  • Pagerduty
  • San Francisco, CA
  • PagerDuty empowers teams of all kinds to do the critical work that moves business forward through the PagerDuty Operatio...
  • 4/23/2024 12:00:00 AM

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Retention Marketing Specialist
  • Everlane
  • San Francisco, CA
  • At Everlane, we want the right choice to be as easy as putting on a great T-shirt. That's why we partner with ethical fa...
  • 4/22/2024 12:00:00 AM

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Client / Field Marketing Manager - Clean Tech
  • Optiwatt
  • San Francisco, CA
  • Description: Our mission (share it!): Optiwatts mission is to reverse global warming through the advancement of smart de...
  • 4/22/2024 12:00:00 AM

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HubSpot Administrator & Marketing Specialist
  • Walnut Creek Dental
  • Walnut Creek, CA
  • Job Overview: Drive lead generation and marketing success at Walnut Creek Dental with your HubSpot expertise. In this dy...
  • 4/20/2024 12:00:00 AM

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HubSpot Administrator & Marketing Specialist
  • Walnut Creek Dental
  • Walnut Creek, CA
  • Job Overview: Drive lead generation and marketing success at Walnut Creek Dental with your HubSpot expertise. In this dy...
  • 4/20/2024 12:00:00 AM

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Marketing Manager
  • Fast Forward
  • San Francisco, CA
  • ABOUT FAST FORWARD Tech is ubiquitous. Tech solutions for social problems are not. An emerging class of startups is buil...
  • 4/20/2024 12:00:00 AM

Petaluma /pɛtəˈluːmə/ is a city in Sonoma County, in California's Wine Country, part of the North Bay sub-region of the San Francisco Bay Area, located 37 mi (60 km) north of San Francisco. Its population was 57,941 according to the 2010 Census. The Rancho Petaluma Adobe, located in Petaluma, is a National Historic Landmark. Its construction started in 1836 by order of General Mariano Guadalupe Vallejo, then Commandant of the San Francisco Presidio. It was the center of a 66,000 acre (270-km²) ranch stretching from Petaluma River to Sonoma Creek. The adobe is considered one of the best preserv...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Marketing Specialist jobs
$76,615 to $104,850
Petaluma, California area prices
were up 2.5% from a year ago

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