Meat Manager jobs in Washington, DC

POSITION SUMMARY:

The Marketing Manager will be responsible for driving attendance and engagement across a portfolio of events and content to support the Meat Institute’s member engagement and revenue goals.

ESSENTIAL RESPONSIBILITIES:

• Create and execute marketing campaigns that drive attendance to Meat Institute events including webinars and other sponsored content.
• Manage graphic design development and identify target audiences for event marketing campaigns.
• Distribute event marketing e-mail campaigns via Higher Logic to promote upcoming events, drive registrations, and member engagement
• Build and provide content and graphics to support resources including online registration, mobile apps, and other materials before and during events.
• Execute paid media campaigns on Meat Institute social media channels and other digital advertising and social sharing tools like Feathr and Snoball
• Collaborate with communications team to integrate messaging, relevance and timeliness with association communication strategy and activities

Secondary Responsibilities:

• Create marketing materials that supports member recruitment

POSITION REQUIREMENTS:

• Bachelor’s degree and at least 3 years of experience in marketing
• Demonstrated writing and editing skills
• Demonstrated skills in event promotions
• Association experience preferred.
• Travel, 20% of time.

CORE COMPETENCIES

Marketing

Copywriting

Technology (higher logic)

Event Promotions

Communications

Creativity

Social media marketing

Email and content marketing

Project management

Data Analysis

Customer/Audience Focus