Media Coordinator jobs in Rochester, NY

Description

At DS CO, we combine keen research and analysis with our passion for developing brands that truly connect. In doing so, we provoke something more: change. Questioning norms. Defying old ways. Inviting new perspectives. Driving meaningful progress for our clients and our community. If you’re motivated and take deep pride in your work, we are eager to speak with you about joining our team.

The Media Coordinator is responsible for the execution of digital media campaigns across all clients and the media billing functions. This individual works within our platforms to build traffic and report on digital media campaigns across various digital media channels. The Media Coordinator works with various agency teams to ensure that appropriate tracking and measurements are in place for all clients before launching campaigns.

Duties & Responsibilities

• Traffics creative through ad serving platforms and directly to vendors or platforms
• Tracks, reviews, and enters all digital media campaign budgets and pacing
• Builds search, social, display, pre-roll, and other campaigns on various platforms
• Provides reporting for clients as directed by senior media staff
• Works with agency teams to set up conversion tracking in marketing platforms and analytics
• Builds and participates in internal documentation of tracking and execution information as provided by the media strategist
• Collaborates with billing and finance to reconcile invoices and media spends
• Enters media insertion orders into financial software per media plans
• Media invoice collection and entry into financial software
• Assists the accounting department with client billing and reconciliations
• Monitors billings for accuracy and communicates with personnel to resolve discrepancies or verify unusual items
• Generates and reviews accounts payable/receivable reports for accuracy as needed
• Maintains process for trafficking, campaign launches, and optimization
• Organizes team training and vendor events
  
  

Desired Characteristics

• Passion for media and marketing
• Results-oriented & self-motivated
• Collaborative approach to work
• Ability to prioritize effectively
• Strong attention to detail
• Adaptable
  
  

Requirements

• Intermediate or advanced Microsoft Excel skills required
• 1-2 years of media experience strongly preferred
• Experience with the following channels and platforms preferred: Paid search, Programmatic, Online Video, Paid Social, Google Ads, Bing Ads, Ad Serving platforms, Demand-Side Platforms
• Excellent communication skills (written and verbal)
• Organized and detail-oriented
• Knowledge of media concepts and tools
• Dedicated, energetic, and adaptable; capable of managing multiple priorities, navigating changes in priority, and responding to last-minute requests.
  
  

At DS CO, we believe in provoking progress. We’re rooted in curiosity and human-driven ideas that deliver results—combining research and analysis with our passion for developing brands that truly connect.

We understand that our differences bring richness to our work and change to our communities, and we empower our people to share their passions, talents and ideas. We’re committed to promoting diversity and inclusion— staying true to our core values of curiosity, community and connection, and creating spaces where everyone is heard, valued, respected and included.

Department: Paid Media

Reports To: Media Director

Supervisory Duties: None

FLSA Status: Non-exempt