Media Planner is responsible for maximizing the impact of advertising campaigns. Coordinates the development and execution of media and advertising plans that support the client's overall marketing strategy, tactics, message, and objectives. Being a Media Planner uses analytics to design innovative strategies to ensure the client's marketing campaigns reach the target audience. Negotiates media buys, pricing, and media placement scheduling with vendors. Additionally, Media Planner collaborates with stakeholders and vendors to execute plans and control pacing, optimization, and timelines for campaigns. Conducts research on new media strategies, platforms, and channels to utilize for future campaigns or ongoing campaign evolvement. Typically requires a bachelor's degree in area of specialty. Typically reports to a manager. The Media Planner occasionally directed in several aspects of the work. Gaining exposure to some of the complex tasks within the job function. To be a Media Planner typically requires 2-4 years of related experience. (Copyright 2024 Salary.com)
Salem Surround is a full-service digital marketing agency within the Salem Media Group. We offer an exceptional opportunity for a Regional Account Executive / Media Strategist that likes to help small and medium size businesses achieve their marketing goals by providing customized solutions using digital and traditional media products. In a highly competitive space, Salem Surround has become an integral part of hundreds of SMB’s nationwide. Our ideal candidate will be goal oriented, a relentless hunter, driving to win new businesses, and has a track record of exceeding monthly goals. If you are passionate about selling, have a deep knowledge of digital advertising principles and products, and possess excellent presentation and closing skills - then we’d love to talk to you!
Qualities we are looking for include:
Come see how Salem is DIFFERENT and why we’ve been certified as a “Great Place To Work” and as a “Best and Brightest” equal opportunity employer.
#advertising #broadcast #media #sales #digital
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0 Media Planner jobs found in Weirton, WV area