Media Program Director directs and coordinates activities of broadcast and programming personnel. Responsible for scheduling programs and event coverage, coordinating with other departments, working with directors and production staff, and assessing length and content of broadcasts. Being a Media Program Director requires a bachelor's degree. Typically reports to top management. The Media Program Director manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. Extensive knowledge of department processes. To be a Media Program Director typically requires 5 years experience in the related area as an individual contributor. 1 to 3 years supervisory experience may be required. (Copyright 2024 Salary.com)
Job Title: Director, Media
Division: SalonCentric
Department: Digital Marketing
Supervisor Title: VP – Digital Marketing
Location: 10101 Dr. Martin Luther King Jr. St. N, St Petersburg, FL
The Director of Media for SalonCentric will lead the strategy development, activation and launch of all media channels including paid social, programmatic, trade partners, and search (SEO/SEM), etc. The candidate will direct all media campaigns and will act as the hub between cross functional teams, including eComm, Data Driven Experiences, CRM, social engagement (owned), influencer (earned), content,
marketing, digital product, agencies of record, and Corporate COEs.
This leader must thrive in driving strategy and be willing to dive deep in the details achieving excellence in activation for this newly dedicated team. The ideal candidate possesses an understanding of media analytics (media mix models, search, social and/or programmatic expertise preferred) and the ability to synthesize and communicate information to different levels of stakeholders across the organization. Lastly, this individual will also work side by side with CRM, owned media and advocacy & influence business leads to drive comprehensive 360 strategies, and spearhead the collection of industry trends, key competitive analyses, and insights.
The director will report into the VP of Digital Marketing and manages a team of 2 .
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0 Media Program Director jobs found in Saint Petersburg, FL area