Power & Fuel Marketing Director develops and implements strategic marketing plans for an organization's power or fuel supply. Identifies potential accounts, negotiates price and contract terms, and coordinates delivery with transmission or distribution. Being a Power & Fuel Marketing Director typically requires a bachelor's degree in area of specialty. Typically reports to top management. The Power & Fuel Marketing Director manages a departmental function within a broader corporate function. Develops major goals to support broad functional objectives. Approves policies developed within various sub-functions and departments. Comprehensive knowledge of the overall departmental function. To be a Power & Fuel Marketing Director typically requires 8+ years of managerial experience. (Copyright 2024 Salary.com)
The Media Director is a key member of the firm working closely with client services, creative services, accounting, and our national buying partners to deliver highly effective media plans for our clients. This position will oversee media plan development, launch media plans, manage the process of distributing approved media assets, provide ongoing media management, and support tracking/reporting in conjunction with other team members.
Success in this position requires a deep understanding of client target markets and the ability to identify media opportunities to optimize targeting and reach across multiple channels to maximize awareness, sales, patient acquisition, and other KPIs. The right candidate will research trends in media, effective advertising design, and continually identify opportunities to stay ahead of regulatory changes related to privacy and HIPAA compliance.
This position reports to the Vice President of Media & Creative Services.