Understands other forms of digital marketing,including content marketing, SEO, conversion optimization, landing page optimization,paid marketing, re-targeting, email marketing, etc.
May 14, 2022
Monitor and administer web analytics dashboards, reports and key reporting tools, and point out any key areas of importance in accordance with company goals.
June 08, 2022
Track, report, and provide analysis on all performance metrics for paid marketing campaigns, this includes internal and external/competitor strategy analysis.
July 04, 2022
Implement strategies to improve PPC performance to the clients website through PPC techniques.
August 09, 2022
Create, manage, and execute paid search, display, and video campaigns, including account/campaign setup, strategy, monthly optimizations, and pacing in Google Adwords, Bing ads, and Facebook platforms.
August 26, 2022
Develop and measure A/B tests in order to deploy strategies based on insights that will increase conversion rates and lower cost-per-lead and increase ROI across campaigns.
September 21, 2022
Execute marketing automation/email marketing components of approved campaigns, which includes segmentation, email creation, and scheduling.
November 20, 2022