Product/Brand Management Analyst jobs in Fort Myers, FL

Product/Brand Management Analyst prepares marketing strategies and supports implementation programs for a product, product line, or brand. Researches customer preferences and evaluates product performance to develop effective product and brand positioning and strategies. Being a Product/Brand Management Analyst partners with sales to ensure that customer targets and product messaging are effective. Develops metrics used to conduct an ongoing analysis of the effectiveness and value of marketing programs. Additionally, Product/Brand Management Analyst utilizes metrics to collaborate with stakeholders to design, produce, and distribute effective marketing materials that reflect the brand and product identity. Typically requires a bachelor's degree. Typically reports to a manager. The Product/Brand Management Analyst work is closely managed. Works on projects/matters of limited complexity in a support role. To be a Product/Brand Management Analyst typically requires 0-2 years of related experience. (Copyright 2024 Salary.com)

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Sr Revenue Management Analyst
  • Hertz Local Edition
  • Estero, FL FULL_TIME
  • What You’ll Do:

    The Revenue Management team’s primary focus is maximizing revenue for the Hertz portfolio of brands. Senior Analysts use analytical models, algorithms, and tools to evaluate demand, understand fleet availability, and respond to changes in the pricing environment. They must become experts for their areas of responsibility, providing insight, crafting recommendations, and implementing strategic actions. Additionally, Senior Analysts participate in mentoring, coaching, and training new analysts. Senior Revenue Management Analysts focus on competitive data to determine pricing strategies & elasticity as well as proactively develop products and strategies to meet changing consumer and market needs. In conjunction with fundamental pricing strategies, Senior Revenue Management Analysts study demand forecasts and optimization outputs, implementing actions to maximize the revenue opportunity across the brand portfolio. Revenue Management Senior Analysts are at the heart of inter-departmental initiatives to support continued revenue growth and strategic expansions. Senior Analysts should be comfortable working with large data sets, statistical analysis, and visualization techniques. Exposure to key stakeholders and senior management require analysts to be able to utilize quantitative data to present compelling stories tailored to the audience.

    • Responsible for email box to ensure inquiries are researched and resolved in a timely manner.
    • Optimize revenue for geographies, segments, and channels through effective pricing and inventory management. 
    • Effectively communicate pricing and yield strategies, test results, and concerns to supervisor. 
    • Identify and notify stakeholders of shifts in competitor actions and/or reactions within the marketplace. Ensure each brand’s actions are appropriate and targeted to meet our goals. 
    • Analyze and summarize data, inform management of areas of opportunity. Actively participate in post-mortem analysis, document appropriately for replication in other markets. 
    • Build relationships with strategic business partners in fleet, sales, marketing, and operations to advance revenue goals quickly and in coordination with the correct stakeholders. 
    • Utilize exception reporting and anomaly detection to isolate revenue opportunities and take appropriate actions to correct and capture additional revenue. 
    • Adopt a leadership role to expand usage of any key learnings to analysts across the division, and even globally. 
    • Audit optimization output daily. Advise of any demand shifts, anomalies, or potential errors.

    We expect the starting salary to be around $75,000, which is commensurate with experience

    What We’re Looking For:

    • Bachelor’s degree or equivalent required; preferably in Economics, Statistics, Finance, Marketing/Business Analytics, or Revenue/Hospitality Management. Advanced degree in aforementioned fields of study strongly desired
    • 2 years previous experience within a complex demand/supply planning environment, revenue management role, or predictive analytics field required.  
    • Proficiency in Analytics, including the ability to conduct root cause analysis, identify key issues, and present succinct recommendations. 
    • Ability to make quick decisions, take risks, and own results. 
    • Strong oral and written communication 
    • Process innovation and development 
    • Knowledge of revenue optimization, pricing science, and economic principles 
    • Excellent computer skills are essential (MS Office suite proficiency) 
    • Tableau and SQL skills 
    • Must be willing and able to relocate to Estero, Florida, or surrounding areas.

     

    What You’ll Get:

    • Up to 40% off the base rate of any standard Hertz rental
    • Paid Time Off
    • Medical, Dental & Vision plan options
    • Retirement programs, including 401(k) employer matching.
    • Paid Parental Leave & Adoption Assistance
    • Employee Assistance Program for employees & family
    • Educational Reimbursement & Discounts
    • Voluntary Insurance Programs - Pet, Legal/Identity Theft, Critical Illness
    • Perks & Discounts –Theme Park Tickets, Gym Discounts & more

     

  • 11 Days Ago

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Revenue Management Analyst
  • Hertz Local Edition
  • Estero, FL FULL_TIME
  • A Day in the Life: The Revenue Management Analyst is responsible for managing car rental pricing and availability for Hertz Global Holdings. This individual will generate strategies / reports / analys...
  • 1 Month Ago

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Management Analyst II
  • Obsidian Solutions Group LLC
  • Naples, FL FULL_TIME
  • Description: Must be a U.S citizen Clearance: Top Secret/SCI Ability to work remotely: No This position is contingent upon contract award. Obsidian Solutions Group (OSG) is seeking a Management Analys...
  • 2 Months Ago

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Board Certified Behavior Analyst
  • Sophia Medical Management
  • Fort Myers, FL FULL_TIME
  • Required: Master's degree or higher Applied Behavior Analysis (ABA) (1 years) Valid Board Certified Behavior Analyst (BCBA) Responsibilities:● Conducting detailed behavioral assessments and analyses● ...
  • 28 Days Ago

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Financial Operations and Revenue Management Analyst
  • hercrentalt1.valhalla.stage
  • Springs, FL FULL_TIME
  • Founded in 1965, Herc Rentals is one of the leading equipment rental suppliers in North America with trailing twelve month total revenues of nearly $2.7 billion as of June 30, 2023. Herc Rentals’ pare...
  • 1 Month Ago

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Behavior Analyst Management Specialists (BAMS)
  • The Stepping Stones Group
  • Naples, FL FULL_TIME
  • The Stepping Stones Group is hiring Board Certified Assistant Behavior Analysts for our full-time, school-based positions in Naples, FL!The Stepping Stones Group provides you with unparalleled support...
  • 1 Month Ago

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0 Product/Brand Management Analyst jobs found in Fort Myers, FL area

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Vulnerability Remediation Analyst
  • CDW
  • Bonita Springs, FL
  • CDW is seeking a Vulnerability Remediation System Administrator for a contract opportunity in Bonita Springs, FL. Locati...
  • 4/17/2024 12:00:00 AM

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Jobsite Project Coordinator
  • Vankirk Electric
  • Fort Myers, FL
  • Job Description Job Description VanKirk Electric is a leading national electrical contractor that specializes in all pha...
  • 4/17/2024 12:00:00 AM

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Senior Web Developer
  • Discovery Senior Living
  • Bonita Springs, FL
  • About Discovery Senior Living Discovery Senior Living ranks prominently among the 5 largest senior housing providers in ...
  • 4/17/2024 12:00:00 AM

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Application Support Analyst
  • IBS Software
  • Naples, FL
  • IBS Software is a fast-growing global software company with 4,000 employees and a 26-year track record of innovation for...
  • 4/17/2024 12:00:00 AM

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Finance Dept Data /Accounting Analyst- Hybrid Schedule -Sign on Bonus!
  • TRAKAmerica
  • Bonita Springs, FL
  • Job Description Job Description TRAKAmerica is a national outsourcing provider managing over $18 billion in assets for m...
  • 4/16/2024 12:00:00 AM

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Analyst
  • Banque Nationale du Canada
  • Naples, FL
  • Loan Processor/Closer- you will be based mainly in Naples - Florida (with occasional travels to other branches as needed...
  • 4/15/2024 12:00:00 AM

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Real Estate Project Manager & Financial Analyst
  • SK2 Development
  • Naples, FL
  • Job Description Job Description Join our rapidly expanding development team! SK2 Development, the real estate developmen...
  • 4/15/2024 12:00:00 AM

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Senior Business System Analyst - SAP SuccessFactors
  • RED Global
  • Naples, FL
  • A global medical device company and a leader in new product development and medical education in orthopedics. This compa...
  • 4/13/2024 12:00:00 AM

Fort Myers or Ft. Myers, is the county seat and commercial center of Lee County, Florida, United States. It has grown rapidly in recent years. As of the 2010 census, the city population was 62,298 and in 2017 was estimated at 79,943. Fort Myers is a gateway to the Southwest Florida region and a major tourist destination within Florida. The winter estates of Thomas Edison ("Seminole Lodge") and Henry Ford ("The Mangoes") are major attractions. The city is named after Colonel Abraham Myers....
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Product/Brand Management Analyst jobs
$60,419 to $76,824
Fort Myers, Florida area prices
were up 1.5% from a year ago

Product/Brand Management Analyst in Troy, NY
So there is often some confusion around the breakdown in role and responsibility between product managers and business analysts, who are typically known for doing this work.
February 21, 2020
Product/Brand Management Analyst in Battle Creek, MI
Product management is one of the newer disciplines in technology companies.
January 03, 2020
Product/Brand Management Analyst in Boston, MA
Balsam Brands is looking for a Reputation Management Analyst who will be executing tasks and duties relating to Social Media and Reputation Management.
November 30, 2019