Search Marketing Manager jobs in Norwalk, CT

Company Overview:

Recruitment Marketing LLC (RMC) is a Talivity brand, trusted and authoritative resource hub for talent acquisition professionals. Our mission is to provide professionals with access to valuable content, community, resources, and tools to help them meet their objectives in talent acquisition. Founded in 2022, RMC offers critical information, insights, and solutions to thousands of members in the recruitment marketing industry. As we expand for growth, we are seeking a talented VP of Finance to support our team and contribute to our mission.

Role Expectations

RecruitmentMarketing.com is looking for a Digital Marketing Manager who thrives on delving deep into customer data to forge not only positive customer experiences but also compelling narratives that drive the business forward.

The ideal candidate is customer-centric, highly motivated, and combines a passion for technology, and analytics with exceptional people skills. This role is pivotal in developing robust client digital marketing campaigns, presentations, and reports, and eventually taking on a client-facing capacity to champion the narrative directly. The Digital Marketing Manager will be instrumental in managing the intricacies of client deliverables and advertising inventory with utmost organization and attention to detail.

Essential Functions

• Handle the entire lifecycle of digital marketing campaigns, from crafting winning strategies to analyzing results and optimizing for success.
• Drive brand awareness, generate leads, and achieve business objectives through innovative online campaigns.
• Develop and execute data-driven digital marketing campaigns across various channels like SEO, SEM, social media, email marketing, and content marketing.
• Conduct thorough market research to understand target audiences and identify the most effective channels to reach them.
• Collaborate with creative teams to produce high-quality content that resonates with the target audience.
• Manage campaign budgets and ensure all activities are completed within budget constraints.
• Schedule and manage campaign execution across different channels for many clients.
• Utilize analytics tools to track key performance indicators (KPIs) and measure campaign effectiveness.
• Analyze campaign results, identify areas for improvement, and optimize future strategies.
• Produce highly detailed monthly client reports that detail campaign performance, and prepare forecasts that use data to create projections around revenue, and brand marketing progress.
• Stay up-to-date on the latest digital marketing trends and technologies, particularly changes in search behavior, AI, SEO, and competitor progress.
• Work collaboratively with other marketing team members to ensure brand consistency across all channels.

Qualifications

• Bachelor's degree in marketing, communications, or a related field is preferred.
• Minimum of 3 - 5 years of experience in digital marketing campaign management.
• Strong understanding of digital marketing principles and best practices (SEO, SEM, social media marketing, email marketing, etc.)
• Proven track record of developing and executing successful digital marketing campaigns for clients.
• Project management skills to keep campaigns on track and within budget, and proactive.
• Client-facing communication and competency.
• Strong computer aptitude, which includes expertise with Microsoft 365 applications.
• Excellent analytical skills and the ability to interpret data from various sources.
• Excellent communication, collaboration, and interpersonal skills.
• Creativity and strategic thinking to develop innovative marketing campaigns.
  

Compensation & Benefits:

• $70,000 - $90,000, based on experience.

RMC offers a generous benefits package that includes: Medical, Dental, Vision, Short Term Disability, Life Insurance, Paid Time Off, Parental Leave, Flexible Spending Account, and Employee Assistance Program for all employees, as well as a 401k program, for all eligible full time employees.

Join us at Recruitment Marketing LLC (RMC) and be part of a vibrant team dedicated to transforming the talent acquisition industry. Apply today, and let's embark on an exciting journey together!

About RecruitmentMarketing.com

RecruitmentMarketing.com is a trusted resource for professionals to learn, connect and discover through relevant and customized experiences. Our mission is to help companies connect with great talent by providing talent acquisition professionals with the community and resources necessary to perform at the highest level within their industry. From Employer Brand and Talent Acquisition to Recruiters and HR, we celebrate and elevate the individuals who are driving change and innovation in the world of recruitment marketing. We are committed to providing an environment where all opinions and ideas are valued, respected, and encouraged. We lead with kindness, inclusivity and integrity.

Applicants must be at least 18 years old to apply. RecruitmentMarketing.com is an equal opportunity employer. We value a culture of inclusion and diversity within our workforce and are committed to maintaining a workplace free from prohibited employment conduct, including discrimination or harassment based on race, color, national origin, sex, age, religion, disability, genetic information, sexual orientation, gender identity or expression, marital status, domestic partner status, civil partnership, status as a covered veteran, status in the Uniformed Services of the United States, citizenship and any other characteristic protected by State and Federal law.