Social Media Communications Specialist is responsible for creating and administering content on all social media platforms to grow an audience and build brand awareness. Designs and drives high-quality social media content and campaigns that consistently align with established strategies and branding. Being a Social Media Communications Specialist conducts market research to identify social media best practices, trends, and insights. Builds and executes a social media strategy through competitor research, platform determination, benchmarking, messaging, and audience identification. Additionally, Social Media Communications Specialist tracks and analyzes metrics to gain insight on traffic, demographics, and effectiveness. Requires a bachelor's degree. Typically reports to a manager. The Social Media Communications Specialist work is closely managed. Works on projects/matters of limited complexity in a support role. To be a Social Media Communications Specialist typically requires 0-2 years of related experience. (Copyright 2024 Salary.com)
Lee Perla is looking for a full-time Social Media Consultant. The position requires urgency, curiosity, creativity and the ability to collaborate with a team, as well as vendors. This role will require someone with excellent communication skills and a strong working knowledge of current social media platforms.
Job Duties
Manage and maintain daily postings of content across Lee Perla’s social media accounts
Interact with existing and prospective clients on
Develop content for posting on all designated social media outlets.
Develop strategies to increase following and engagement
Coordinate with various vendors and adhere to their social media guidelines.
Assist with general clerical tasks (phones, emails, etc.) as needed
Experience/Skills/Qualifications
Minimum of one year’s experience with social media or digital marketing with portfolio of previous work
Knowledge of social networking platforms including, but not limited to: Facebook, Instagram, Yelp, Google My Business, Google Suite, etc.
Excellent communication skills, including the ability to proofread and write creative and engaging copy.
A bachelor’s degree in marketing, media, communications, or a related field is preferred.
Prior luxury industry experience is a plus, but not required.
Job Type: Full-time
Benefits:
Schedule:
Ability to Relocate:
Work Location: In person
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