Social Media Communications Specialist is responsible for creating and administering content on all social media platforms to grow an audience and build brand awareness. Designs and drives high-quality social media content and campaigns that consistently align with established strategies and branding. Being a Social Media Communications Specialist conducts market research to identify social media best practices, trends, and insights. Builds and executes a social media strategy through competitor research, platform determination, benchmarking, messaging, and audience identification. Additionally, Social Media Communications Specialist tracks and analyzes metrics to gain insight on traffic, demographics, and effectiveness. Requires a bachelor's degree. Typically reports to a manager. The Social Media Communications Specialist work is closely managed. Works on projects/matters of limited complexity in a support role. To be a Social Media Communications Specialist typically requires 0-2 years of related experience. (Copyright 2024 Salary.com)
The Social Media Manager is responsible for planning, resourcing, and prioritizing all requests from marketing, technology and business stakeholders, specifically within our Social Media global needs. The remit spans across all digital touchpoints, yet specifically within Social Media. Focus of geography will be the APAC region, as well as any global insights when identified.
This role is responsible for creating and/or gathering regular market commentary and analysis to highlight the wide range of expertise and experts available at StoneX for the consumption of social media followers to increase exposure and attract new followers. It will also aim to support traders, investors, and others adjacent to the financial industry through multiple channels along with potential media engagement and brand building. Market insights will cover FX, commodities, and indices, as well as coverage in other financial venues such as payments, crypto and other fields. The breadth of coverage is to be paired with SEO tenets to build awareness of StoneX through search engine algorithms as much as word of mouth.
Analysis and concepts will focus on themes of macroeconomic headlines, general education, and trading/investing strategies and more. Our means of distribution will stretch beyond our native site and will include posts on social platforms such as Twitter, videos on YouTube and streams on Trading View among other strategic outlets.