Social Media Marketing and Communications Manager manages a team of specialists that create social media content and campaigns. Ensures work is consistently aligned with established strategies and branding. Being a Social Media Marketing and Communications Manager analyzes social media data and uses it to improve content and campaigns. Identifies opportunities to grow the audience and improve brand awareness. Additionally, Social Media Marketing and Communications Manager performs research on current benchmark trends and audience preferences. Stays up to date with current technologies and trends in social media, design tools, and applications. Requires a bachelor's degree. Typically reports to a director. The Social Media Marketing and Communications Manager manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. To be a Social Media Marketing and Communications Manager typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes. (Copyright 2024 Salary.com)
CONTEXT OF POSITION
The Social Media Marketing Manager is responsible for taking charge of Ecology Action's (EA) social media presence across our suite of climate-focused brands. This position, which reports to the Marketing Director, requires creative and strategic thinking with a deep understanding of various social media platforms, trends, and audience behavior. This position is responsible for developing, implementing, and managing effective social media strategies to enhance brand awareness, engage audiences, and drive business objectives.
SUMMARY OF POSITION
Under general supervision, this position:
RESPONSIBILITIES
EDUCATION AND EXPERIENCE
KNOWLEDGE, SKILLS, AND ABILITIES
PREFERRED QUALIFICATIONS
WORK ENVIRONMENT
The physical demands described here represent those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.
While performing the duties of this job, the employee is regularly required to sit, stand, talk and hear, and use a computer keyboard, monitor, and iPhone. The employee must occasionally lift and/or move up to 25 pounds.
The work environment is hybrid with expectations to be in office in Santa Cruz, CA at least 1x per week and out in the community capturing stories.
ABOUT US
Ecology Action is an award-winning non-profit consultancy that provides innovative solutions to the energy, water, and transportation challenges of cities, governments, and utilities across California. We have five decades of experience helping people make simple yet profound changes with significant environmental impacts. We believe that when individuals and businesses make simple changes in their behavior, they drive large-scale changes that benefit people and the planet. This translates into reduced carbon emissions, stronger businesses, healthier communities, and a sustainable future for all. Together, we help people, businesses, and communities act now.
Ecology Action is an Equal Opportunity Employer committed to diversity in its workforce. Candidates for this position must be legally authorized to work directly as an employee for any employer in the United States without visa sponsorship.
Ecology Action does not offer a company paid relocation program.
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