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Digital Marketing Manager
Vetcor is comprised of 800 veterinary hospitals with an in-house marketing team that serves each location with marketing campaigns and programs. We are looking for a remote Digital Marketing Manager based in the great Dallas metro area.. This is a key role on the hospital marketing team for developing, implementing, and managing the online marketing strategies to drive brand awareness, customer engagement, and revenue growth for our practices. This role requires a combination of creative, analytical, and leadership skills.
This role is primarily responsible for managing our veterinary hospital websites and paid digital media efforts. The Digital Marketing Manager is responsible for planning, executing, and optimizing online marketing efforts to achieve the company's marketing objectives with a focus on customer service, strong digital knowledge, and project management skills. You will be responsible for creating and maintaining hospital websites on a CMS platform, including initial and ongoing SEO optimizations. This role will also manage Paid Digital Media campaigns while analyzing data to make informed decisions and stay updated on industry trends and best practices.
The Digital Marketing Manager also aids in managing and executing additional projects, including help desk tickets, maintaining an overall healthy digital presence, and other initiatives supporting digital marketing. This role reports to the Director of Hospital Marketing and has 1 part-time direct report that is solely focused on websites.
Key Responsibilities :
Qualifications :
The Digital Marketing Manager is a hybrid role with most work taking place remotely and limited, but routine, in office requirements for meeting and team collaboration. This role is ideally based in Dallas, however we are happy to consider candidates from the greater Austin or the Boston metro areas.
We offer competitive compensation and industry-leading benefits, including medical, dental, vision, STD/LTD, life insurance, 401(k), and a take-what-you-need PTO policy. You also get to work with a passionate team that works hard, plays hard, and enjoys winning by doing the right thing for others.
Please include a brief cover letter (including salary requirements).
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About Vetcor
Established in 1997, Vetcor is a leading network of over 800 veterinary practices in 43 states. We have set ourselves apart from the competition by leading with heart and acquiring practices in a respectful way. Our practices get to be part of a supportive network while maintaining their individual medical approaches and identities. Thanks to our unique style and stellar reputation, we have doubled in size in the past three years and continue to grow.
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