Market and Competitive Intelligence Director Salary in South Carolina

The Market and Competitive Intelligence Director directs and oversees an organization's marketing policies, objectives, and initiatives. Responsible for the market research department. Being a Market and Competitive Intelligence Director analyzes existing goals and programs and recommends improvements. Manages a team to review changes to the marketplace and industry and adjusts marketing plan accordingly. In addition, Market and Competitive Intelligence Director requires a bachelor's degree in area of specialty. Typically reports to top management. The Market and Competitive Intelligence Director manages a departmental sub-function within a broader departmental function. Creates functional strategies and specific objectives for the sub-function and develops budgets/policies/procedures to support the functional infrastructure. Deep knowledge of the managed sub-function and solid knowledge of the overall departmental function. Working as a Market and Competitive Intelligence Director typically requires 5+ years of managerial experience. (Copyright 2024 Salary.com)

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