How much does a Marketing Data Analyst- Lead Generation make in the United States? The average Marketing Data Analyst- Lead Generation salary in the United States is $58,790 as of September 26, 2019, but the range typically falls between $51,390 and $72,990. Salary ranges can vary widely depending on many important factors, including education, certifications, additional skills, the number of years you have spent in your profession. With more online, real-time compensation data than any other website, Salary.com helps you determine your exact pay target. View the Cost of Living in Major Cities
The Marketing Data Analyst- Lead Generation develops strategy for targeted marketing campaigns and is responsible for data extraction and list or lead generation. Performs analysis of marketing databases to evaluate and improve the effectiveness of various marketing programs. Being a Marketing Data Analyst- Lead Generation ensures that the database is updated and maintained in a timely fashion. Runs various reports to track retention, identify new customers, and pinpoint opportunities to increase sales to current customers. In addition, Marketing Data Analyst- Lead Generation requires a bachelor's degree. Typically reports to a manager. Being a Marketing Data Analyst- Lead Generation gains exposure to some of the complex tasks within the job function. Occasionally directed in several aspects of the work. Working as a Marketing Data Analyst- Lead Generation typically requires 2 to 4 years of related experience. (Copyright 2019 Salary.com)
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