1. What is the average salary of a Marketing Media Planning Specialist II?
The average annual salary of Marketing Media Planning Specialist II is $72,100.
In case you are finding an easy salary calculator,
the average hourly pay of Marketing Media Planning Specialist II is $35;
the average weekly pay of Marketing Media Planning Specialist II is $1,387;
the average monthly pay of Marketing Media Planning Specialist II is $6,008.
2. Where can a Marketing Media Planning Specialist II earn the most?
A Marketing Media Planning Specialist II's earning potential can vary widely depending on several factors, including location, industry, experience, education, and the specific employer.
According to the latest salary data by Salary.com, a Marketing Media Planning Specialist II earns the most in San Jose, CA, where the annual salary of a Marketing Media Planning Specialist II is $90,400.
3. What is the highest pay for Marketing Media Planning Specialist II?
The highest pay for Marketing Media Planning Specialist II is $90,631.
4. What is the lowest pay for Marketing Media Planning Specialist II?
The lowest pay for Marketing Media Planning Specialist II is $52,422.
5. What are the responsibilities of Marketing Media Planning Specialist II?
The Marketing Media Planning Specialist II coordinates the development and execution of media and advertising plans that support the client's overall marketing strategy, tactics, message, and objectives. Responsible for maximizing the impact of advertising campaigns. Being a Marketing Media Planning Specialist II negotiates media buys, pricing, and media placement scheduling with vendors. Uses analytics to design innovative strategies to ensure the client's marketing campaigns reach the target audience. In addition, Marketing Media Planning Specialist II collaborates with stakeholders and vendors to execute plans and control pacing, optimization, and timelines for campaigns. Conducts research on new media strategies, platforms, and channels to utilize for future campaigns or ongoing campaign evolvement. Typically requires a bachelor's degree in area of specialty. Typically reports to a manager. Being a Marketing Media Planning Specialist II occasionally directed in several aspects of the work. Gaining exposure to some of the complex tasks within the job function. Working as a Marketing Media Planning Specialist II typically requires 2-4 years of related experience.
6. What are the skills of Marketing Media Planning Specialist II
Specify the abilities and skills that a person needs in order to carry out the specified job duties. Each competency has five to ten behavioral assertions that can be observed, each with a corresponding performance level (from one to five) that is required for a particular job.
1.)
Planning: An act or process of making or carrying out plans. Establishment of goals, policies, and procedures for a social or economic unit city planning business planning.
2.)
Media Buying: Media buying is taking a commercial, or newspaper ad, or other sales message and getting it viewed by the intended audience. For example, an advertisement for Centrum Silver (vitamins for senior citizens) would not do well in Teen Beat magazine (a magazine for teens). A media buyer links the ad to the intended audience in order to make the ad effective. These ads are intended to sell a product and may be published on TV, online, newspapers or magazines. The media buyer negotiates price and placement of the ad for the advertisers.
3.)
Campaign Management: Planning, tracking and analyzing of all the marketing initiatives to increase the quality of our business's strategies.
