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How much does a Vice President of Marketing make hourly in the United States? The average hourly wage for a Vice President of Marketing in the United States is $138 as of March 26, 2024, but the range typically falls between $120 and $160. Hourly rate can vary widely depending on many important factors, including education, certifications, additional skills, the number of years you have spent in your profession. With more online, real-time compensation data than any other website, Salary.com helps you determine your exact pay target.

Vice President of Marketing Salaries by Percentile
Percentile Hourly Pay Rate Location Last Updated
10th Percentile Vice President of Marketing Salary $104 US March 26, 2024
25th Percentile Vice President of Marketing Salary $120 US March 26, 2024
50th Percentile Vice President of Marketing Salary $138 US March 26, 2024
75th Percentile Vice President of Marketing Salary $160 US March 26, 2024
90th Percentile Vice President of Marketing Salary $179 US March 26, 2024
25% $120 10% $104 90% $179 75% $160 $138 50%(Median) Didn’t find job title? Click
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Job Description

The Vice President of Marketing directs and works with marketing management team to form business plans and strategies to accomplish corporate objectives. Manages and directs marketing policies, objectives, and programs for all products and services for the organization. Being a Vice President of Marketing typically it is a single incumbent position. Oversees market research, product planning, and advertising functions for all products and services. In addition, Vice President of Marketing typically requires a bachelor's degree or its equivalent. Typically reports to a Chief Executive Officer. Responsible for the development of functional or business unit strategy for the entire organization. Defines corporate vision and strategy establishes company direction and focus. Executes multiple high impact initiatives to achieve overall corporate goals. (Copyright 2024 Salary.com)

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Job Openings for Vice President of Marketing

Career Path for this job

  1. Down a level:

    Marketing Strategy and Operations Senior Director


    Bachelor's Degree

  2. This Job:

    Vice President of Marketing


    Bachelor's Degree

  3. Up a level:

    CMO


    Bachelor's Degree

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Understand the total hourly compensation opportunity for a Vice President of Marketing, hourly wage plus other pay elements

Average Hourly Wage

Core compensation

 
 
 
120
160
138

Average Total Hourly Cash Compensation

Includes base and short-term incentives

 
 
 
149
214
177
These charts show the average hourly wage (core compensation), as well as the average total hourly cash compensation for the job of Vice President of Marketing in the United States. The average hourly rate for Vice President of Marketing ranges from $120 to $160 with the average hourly pay of $138. The total hourly cash compensation, which includes base and short-term incentives, can vary anywhere from $149 to $214 with the average total hourly cash compensation of $177.
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120
160

 

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