As of December 01, 2024, the average annual pay of Advertising Director in Hilton Head Island, SC is $179,291. While Salary.com is seeing that Advertising Director salary in Hilton Head Island, SC can go up to $216,448 or down to $150,049, but most earn between $163,985 and $198,740. Salary.com shows the average base salary (core compensation), as well as the average total cash compensation for the job of Advertising Director in the United States.
| Annual Salary |
Monthly Pay |
Weekly Pay |
Hourly Wage |
|
| 75th Percentile | $213,929 | $17,827 | $4,114 | $103 |
| Average | $192,993 | $16,083 | $3,711 | $93 |
| 25th Percentile | $176,517 | $14,710 | $3,395 | $85 |
An entry-level Advertising Director with under 1 year experience makes about $172,721. With less than 2 years of experience, a mid-level Advertising Director makes around $173,404. After 2-4 years, the Advertising Director pay rises to about $175,678. Those senior Advertising Director with 5-8 years of experience earn roughly $178,407, and those Advertising Director having 8 years or more experience are expected to earn about $183,318 on average.
| Levels | Salary |
|---|---|
| Entry Level Advertising Director | $172,721 |
| Intermediate Level Advertising Director | $173,404 |
| Senior Level Advertising Director | $175,678 |
| Specialist Level Advertising Director | $178,407 |
| Expert Level Advertising Director | $183,318 |
| Entry Level | 11% |
| Mid Level | 10% |
| Senior Level | 9% |
| Top Level | 8% |
| Experienced | 5% |
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Each competency has five to ten behavioral assertions that can be observed, each with a corresponding performance level (from one to five) that is required for a particular job.
Presentation: Presentation conveys information from a speaker to an audience. Presentations are typically demonstrations, introduction, lecture, or speech meant to inform, persuade, inspire, motivate, build goodwill, or present a new idea/product.
Digital Marketing: Digital marketing is the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium. Digital marketing's development since the 1990s and 2000s has changed the way brands and businesses use technology for marketing. As digital platforms are increasingly incorporated into marketing plans and everyday life, and as people use digital devices instead of visiting physical shops, digital marketing campaigns are becoming more prevalent and efficient. Digital marketing methods such as search engine optimization (SEO), search engine marketing (SEM), content marketing, influencer marketing, content automation, campaign marketing, data-driven marketing, e-commerce marketing, social media marketing, social media optimization, e-mail direct marketing, Display advertising, e–books, and optical disks and games are becoming more common in our advancing technology. In fact, digital marketing now extends to non-Internet channels that provide digital media, such as mobile phones (SMS and MMS), callback, and on-hold mobile ring tones. In essence, this extension to non-Internet channels helps to differentiate digital marketing from online marketing, another catch-all term for the marketing methods mentioned above, which strictly occur online.
Sales Process: Designing and implementing repeatable steps that a salesperson takes to move a prospect from an early-stage lead to a closed customer.
| Skill | Salary | Demand |
|---|---|---|
|
Customer Relations
|
$195,427 |
9%
|
|
Strategic Mindset
|
$195,427 |
9%
|
|
Marketing Plans
|
$193,634 |
8%
|
|
Coaching
|
$191,841 |
7%
|
|
Continuous Learning
|
$190,048 |
6%
|
|
Effective Communication
|
$190,048 |
6%
|
