How much does a Digital Marketing Manager make hourly in the United States? The average hourly wage for a Digital Marketing Manager in the United States is $59 as of September 25, 2023, but the range typically falls between $51 and $67. Hourly rate can vary widely depending on many important factors, including education, certifications, additional skills, the number of years you have spent in your profession. With more online, real-time compensation data than any other website, Salary.com helps you determine your exact pay target. 

Based on HR-reported data: a national average with a geographic differential
Digital Marketing Manager Salaries by Percentile
Percentile Hourly Pay Rate Location Last Updated
10th Percentile Digital Marketing Manager Salary $43 US September 25, 2023
25th Percentile Digital Marketing Manager Salary $51 US September 25, 2023
50th Percentile Digital Marketing Manager Salary $59 US September 25, 2023
75th Percentile Digital Marketing Manager Salary $67 US September 25, 2023
90th Percentile Digital Marketing Manager Salary $74 US September 25, 2023
25% $51 10% $43 90% $74 75% $67 $59 50%(Median) Didn’t find job title? Click
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Check out Digital Marketing Manager jobs in Ashburn, Virginia

Social Media & Marketing Manager (Hybrid Position)

National Active and Retired Federal Employees Association - Alexandria, VA

Marketing Manager - Campaigns

IntraFi Network LLC - Arlington, VA

Digital Marketing Director

CURA Strategies - Arlington, VA

Senior Marketing Manager

Lovelytics - Arlington, VA

Job Description for Digital Marketing Manager

Digital Marketing Manager manages and implements the digital marketing strategy and leads tactical operations to increase product demand, enhance sales, identify additional sales channels, attract traffic to the company website, and promote an online presence. Utilizes search engine optimization (SEO) analytics and search engine marketing (SEM) techniques to increase traffic to the website. Being a Digital Marketing Manager leads the development, curation, and deployment of compelling content to attract, engage and retain visitors and promote sales. Employs social media, email, and mobile marketing campaigns. Additionally, Digital Marketing Manager reviews online statistics, marketplace trends, and best practices to optimize online marketing performance. Requires a bachelor's degree. Typically reports to a director. The Digital Marketing Manager manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. To be a Digital Marketing Manager typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes. (Copyright 2023 Salary.com)... View full job description

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City, State Compared to national average
City, State San Francisco, CA Compared to national average
+ 25.0%
City, State Washington, DC Compared to national average
+ 11.3%
City, State Miami, FL Compared to national average
-2.9%
City, State Chicago, IL Compared to national average
+ 5.5%
City, State Boston, MA Compared to national average
+ 12.7%
City, State New York, NY Compared to national average
+ 17.5%
City, State Dallas, TX Compared to national average
-0.7%

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Understand the total hourly compensation opportunity for a Digital Marketing Manager, hourly wage plus other pay elements

Average Hourly Wage

Core compensation

 
 
 
51
67
59

Average Total Hourly Cash Compensation

Includes base and short-term incentives

 
 
 
53
74
63
These charts show the average hourly wage (core compensation), as well as the average total hourly cash compensation for the job of Digital Marketing Manager in the United States. The average hourly rate for Digital Marketing Manager ranges from $51 to $67 with the average hourly pay of $59. The total hourly cash compensation, which includes base and short-term incentives, can vary anywhere from $53 to $74 with the average total hourly cash compensation of $63.
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51
67

 

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Skills associated with Digital Marketing Manager: Interactive Marketing, Demand Generation, Customer Retention, Digital Strategy ...More

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