How much does a Digital Marketing Manager make in Bakersfield, CA? The average Digital Marketing Manager salary in Bakersfield, CA is $109,622 as of April 27, 2020, but the range typically falls between $94,217 and $135,171. Salary ranges can vary widely depending on many important factors, including education, certifications, additional skills, the number of years you have spent in your profession. With more online, real-time compensation data than any other website, Salary.com helps you determine your exact pay target.
Digital Marketing Manager manages a team of professionals responsible for digital marketing. Develops and delivers marketing strategies to attract customers to company website, online presence and promote online products or services. Being a Digital Marketing Manager designs and implements marketing campaigns to enhance influence of online products or services. Analyzes online statistics and marketing campaigns and identifies the best practice to optimize online marketing performance. Additionally, Digital Marketing Manager oversees development of e-marketing content and exploration of sales channels. Requires a bachelor's degree. Typically reports to head of a unit. The Digital Marketing Manager manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. Extensive knowledge of department processes. To be a Digital Marketing Manager typically requires 5 years experience in the related area as an individual contributor. 1 to 3 years supervisory experience may be required. (Copyright 2020 Salary.com)... View full job description
Bakersfield is a city in and the county seat of Kern County, California, United States. It covers about 151 sq mi (390 km2) near the southern end of the San Joaquin Valley and the Central Valley region. Bakersfield's population is around 380,000, making it the 9th-most populous city in California and the 52nd-most populous city in the nation. The Bakersfield–Delano Metropolitan Statistical Area, which includes all of Kern County, had a 2010 census population of 839,631, making it the 62nd-largest metropolitan area in the United States. The more built-up urban area that includes Bakersfield and...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
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These charts show the average base salary (core compensation), as well as the average total cash compensation for the job of Digital Marketing Manager in Bakersfield, CA. The base salary for Digital Marketing Manager ranges from $94,217 to $135,171 with the average base salary of $109,622. The total cash compensation, which includes base, and annual incentives, can vary anywhere from $98,958 to $150,471 with the average total cash compensation of $119,589.