How much does a Sales and Marketing Director make in Bakersfield, CA? The average Sales and Marketing Director salary in Bakersfield, CA is $168,308 as of February 26, 2020, but the range typically falls between $146,267 and $192,823. Salary ranges can vary widely depending on many important factors, including education, certifications, additional skills, the number of years you have spent in your profession. With more online, real-time compensation data than any other website, Salary.com helps you determine your exact pay target.
Sales and Marketing Director oversees an organization's sales and marketing programs. Develops strategic sales and marketing objectives. Being a Sales and Marketing Director establishes sales territories and quotas, manages budgets and evaluates sales performance. Manages and develops marketing programs and materials such as advertising, event support and online promotions. Additionally, Sales and Marketing Director requires a bachelor's degree with at least 7-10 years of sales and marketing experience. Typically reports to top management. The Sales and Marketing Director manages a departmental sub-function within a broader departmental function. Creates functional strategies and specific objectives for the sub-function and develops budgets/policies/procedures to support the functional infrastructure. Deep knowledge of the managed sub-function and solid knowledge of the overall departmental function. To be a Sales and Marketing Director typically requires 5+ years of managerial experience. (Copyright 2020 Salary.com)
Job Openings for Sales and Marketing Director
in Bakersfield, CA
Career Path for Sales and Marketing Director
What does a Sales and Marketing Director do?
Sales and Marketing Director
Collaborate with region team members on direction of company standard programs/new initiatives.
September 30, 2019
Select, train, lead sales team members, establish performance objectives, coach and assist sales team members in development of new business accounts, maintain strong working relationships to achieve business goals.
October 24, 2019
Drive sales and marketing strategies in assigned region.
Bakersfield is a city in and the county seat of Kern County, California, United States. It covers about 151 sq mi (390 km2) near the southern end of the San Joaquin Valley and the Central Valley region. Bakersfield's population is around 380,000, making it the 9th-most populous city in California and the 52nd-most populous city in the nation. The Bakersfield–Delano Metropolitan Statistical Area, which includes all of Kern County, had a 2010 census population of 839,631, making it the 62nd-largest metropolitan area in the United States. The more built-up urban area that includes Bakersfield and...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
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These charts show the average base salary (core compensation), as well as the average total cash compensation for the job of Sales and Marketing Director in Bakersfield, CA. The base salary for Sales and Marketing Director ranges from $146,267 to $192,823 with the average base salary of $168,308. The total cash compensation, which includes base, and annual incentives, can vary anywhere from $149,355 to $214,564 with the average total cash compensation of $182,978.