7PARK DATA Product Marketing Manager, Enterprise IT Salary in the United States

The Product Marketing Manager will be joining a close-knit marketing team, as well as collaborating with sales and product leadership for the Enterprise IT product suite. The Product Marketing Manager is an instrumental component of our team as we establish and grow our newest business line, serving the Enterprise IT sector. The Product Marketing Manager will be responsible for and own messaging and positioning for this suite of products, as expressed through client-facing materials, lead generation efforts including search and outbound email, and content ideation for our website, blog and white papers.

The compensation package includes a competitive salary and incentive structure, generous benefits, and valuable business experiences, challenges, and excitement of contributing to the success of a fast-growing technology company.

Ideal candidates are those who are excited by constant contribution to improve/grow our existing product line and demonstrate to our clients’ the value of our offerings.

This position reports to the VP, Marketing.

Responsibilities:

• Develop high quality sales enablement materials including pitch decks, case studies, sales sheets, white papers, and more
• Collaborate with the Marketing Operations Manager to execute on-time, on-brand and on-message campaigns for prospects and current customers
• Develop ideas for content for our blog and to pitch to press, and work with our PR agency to keep a full content pipeline
• Work with the sales team to identify appropriate industry events and prepare any required collateral or presentation materials
• Develop and evolve product positioning and messaging, including packaging concepts
• Work alongside sales and marketing operations to create successful inbound & outbound campaigns to find and nurture leads
• Build and maintain a library of product documentation, including specs and user guides
• Ongoing market and competitive analysis