ACADEMY SPORTS + OUTDOORS Marketing Analytics Analyst Salary in the United States

Come work at a place where we take pride in creating a workplace environment that values hard work, commitment, and growth.

Job Description:

Education:

• Bachelor Degree in Business Analytics, Marketing, Economics, Statistics, or Mathematics, Master’s Degree preferred

Work Experiences:

• 3 - 5 years of B2C marketing measurement and analytics (preferably retail)

Skills:

• Knowledge of basic statistical functions and techniques for analysis, including multivariate regression models, predictive modeling, experience building statistical or machine learning models a plus
• Has working knowledge of test and learn concept and has experience constructing test from selecting test and control groups to measuring plan
• Excellent analytic skills with the ability to use tools and data to dive deep and provide analysis consistently on performance metrics
• Comprehensive understanding of marketing metrics, including digital and emerging media. Familiar with Google Analytics and knowledge of MTA a plus
• Accuracy and attention to details a must in this role
• Detail oriented with ability to deliver project deliverables with little supervision
• Ability to work in a fast-paced, real time environment
• Communication – excellent written, verbal and e-mail skills

Responsibilities:

• Deliver Data driven strategic insights, trends, and perspective to marketing team on current media optimization and future investment opportunities
• Leads and participates in gathering complex and often unique business requirements by defining the business problem and data requirements.
• Works closely with a cross-functional team to construct test and learn programs, from identifying opportunities, clarifying requirement, developing analysis plan and sharing out results
• Identify trends and insights, and optimize spend and performance based on the insights
• Craft innovative data and analytics presentations that allow insights to be easily understood and extracted from large amounts of data and analytical output
• Provide analytical thoughts leadership and bring edge statistical knowledge to solve complex marketing problems
• Required to learn company policies, procedures and safety rules
• Duties may change and associates may be required to perform other duties as assigned
   

Physical Requirements & Attendance

• Acceptable level of hearing and vision to perform job duties
• Adhere to company work hours, policies, procedures and rules governing professional staff behavior

Academy is an Equal Opportunity Employer and does not discriminate with regard to employment opportunities or practices on the basis of race, religion, national origin, sex, age, disability, gender identity, sexual orientation or any other category protected by law.​