BEAUTYCON MEDIA Social Media Marketing Manager Salary in the United States

Company Overview

Our goal at Beautycon is to create meaningful connections challenging the status quo while creating a “community” destination for all. Profiled in major outlets such as The New York Times, Fast Company, Mashable, Digiday, MTV, and Bustle as a company to watch – we are expanding quickly and strategically and are looking for entrepreneurial-minded individuals who have a proven track record of success in the start-up environment to develop and oversee strategic initiatives that span multiple channels.       

Key Responsibilities:

1. Assist in Managing CEO's Socials: community management, IG Live, Linkedin
2. Manage Publisher Relationships: Find new ones and nurture existing relationships 
3. Beautycon Social Management: Closely manage strategy and posting for Beautycon brand Twitter and Instagram

Essential Position Duties:

• Oversee all community management for CEO's social accounts
  • Respond to DMs, comments, and actively like/comment on key posts 
• Manage CEO's IG Live 
  • Research and connect with new brands that the CEO can collaborate with on IG live 
    • Manage relationship once a brand has been chosen 
  • Manage the schedule for CEO's IG lives 
  • Manage talent spotlights 
  • Film all IG lives 
• Manage CEO's Linkedin account 
  • Respond to messages, comments, and actively like/comment on key posts 
  • Keep Moj in the loop of any changes in close contacts’ work status 
• Daily monitoring and management of the CEO email 
• Manage engagement for the Beautycon IG account 
  • Comment and like on key posts 
  • Monitor DMs for anyone reaching out for collaboration opportunities and pass the relationships off to the appropriate person 
• Manage Beautycon’s content catalog (magazines, newspapers, books, etc that should be in office) 
• Responsible for staying up to date on industry trends in beauty/fashion/culture and keeping the CEO informed
• Manage all of CEO's travel content
  • Responsible for booking videographer/photographer for travels (if necessary) 
  • Responsible for creating all shot lists and mood boards in collaboration with Moj for all shoots 
  • Responsible for shooting content if a videographer/photographer isn’t hired
• Manage all publisher relationships 
  • Discover and create relationships with new publishers 
  • Maintain relationships with current publisher partners 
  • Collaborate with the internal team on possible publisher strategies 
• Social Media Management for Twitter and Instagram 
  • Create strategies 
  • Maintain content calendar and deliver weekly reports 
  • Track and pivot strategies if necessary 
  • Work closely with the marketing team to ensure an Omnichannel approach 
• Responsible for any special projects that pertain to brand opportunities for Beautycon
• Managing all sponsored products for CEO and Beautycon brand social accounts 

Qualifications and Skills

• 3-5 years in social media management - experience selling tradeshows, events, or festivals preferred 
• Significant experience working within a high-performance B2C digital environment (retail, fashion, events, or e-commerce experience a strong plus) and a deep understanding of all relevant best practices, processes, KPIs, and business metrics.
• A HIGHLY ANALYTICAL AND DATA-DRIVEN mindset with a structured problem-solving approach
• Be metrics/KPI-driven and embed a culture of data and fact-based decision making
• Have a razor-sharp focus and the ability to ‘cut through the noise’ to make sound and rapid decisions
• Previous direct experience within a high volume and complex event business, and a comfort level working in a very fast-paced, constantly changing environment
• Will have excellent communication and time management skills
• Strong understanding of marketing strategy and functions 
• Experience working with Salesforce 
• Has a personal Rolodex of existing clients