BONDLINK Product Marketing Manager Salary in the United States

About BondLink

BondLink is a fast-growth, fintech company whose platform helps public sector CFOs access investors more efficiently in the $4 trillion municipal bond market. Going live in 2016, BondLink’s platform serves such clients as the State of California, the City of Boston, Washington, D.C., and the City of Chicago.

We are looking for a Product Marketing Manager to support our rapid growth. This is an influential position in the Marketing team and our business. As the Product Marketing Manager, you will own our value proposition, messaging, work closely with Product Management on positioning, and produce original content for the ecosystem that helps drive demand generation and close sales.

What You’ll Be Doing

• Messaging Strategy: You will develop go-to-market messaging to differentiate our platform and communicate our value prop to prospects and clients. Drive product positioning and strategy, manage product launches, maintain buyer personas, and gather customer insights.
• Sales enablement: Ensure sales has the necessary information and collateral to drive growth by developing sales tools and content including product briefs, FAQs, sales decks, training materials and datasheets.
• Product launches: You will plan the launches of new products and releases, managing the cross-functional implementation of the plan and the pre- and post-launch activities.
• Market intelligence: Conduct competitive and market research to optimize our product fit and competitiveness in the market.
• Content marketing: Tell our story through the development of creative assets and marketing collateral including videos, blogs, e-books, and webinars.

What You’ll Bring

• Bachelor's degree or related experience
• 4 to 6 years work experience with 3+ years in a Product Marketing B2B role at a technology company or similar
• Experience building Product Marketing assets (articles, case studies, testimonials, white papers, press releases, sales training decks, presentations)
• Proven ability to work with a sales organization and lead generation workflows
• Analytical proficiency with competitive landscapes and identifying key differentiators
• Excellent written and verbal communications
• Ability to drive change and category leadership internally and externally

Why BondLink?

• Cool mission: Our technology helps governments save money and keep it in their communities. If that doesn’t excite you, this is not the company for you;
• BondLink is off to a fast start, gaining fantastic market traction since going live in 2016, with prominent, existing clients in nearly every state and every sector of the $4 trillion municipal bond market;
• Its two founders have significant startup and bond market/industry expertise;
• In January 2018, the company announced a $10 million Series A round of financing led by Franklin Templeton Investments, one of the biggest municipal bond fund managers in the country; and
• The BondLink sales advantage: First-to-market in a deep, target-rich environment.
  
  

What We Offer

• Competitive compensation plan
• Unlimited PTO and flexible working hours
• Comprehensive premium insurance plans for medical, vision and dental. All 100% paid for by BondLink with zero cost to employee.
• 401K retirement savings plan
• Stock Options
• Flexible Spending Accounts with employer contribution of $100.00 per month.
• Weekly catered lunches.
• A near-unlimited supply of Oreos in our fully-stocked kitchen
• Monthly outings and happy hours
• A culture that provides an exciting and dynamic work environment in our beautiful newly renovated office in Fort Point/Seaport.