How much does an Content Development & Operations Manager make at companies like GOODWAY GROUP in the United States? The average salary for Content Development & Operations Manager at companies like GOODWAY GROUP in the United States is $128,116 as of March 26, 2024, but the range typically falls between $109,113 and $147,119. Salary ranges can vary widely depending on many important factors, including education, certifications, additional skills, the number of years you have spent in your profession. With more online, real-time compensation data than any other website, Salary.com helps you determine your exact pay target. View the Cost of Living in Major Cities2
About GOODWAY GROUP
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The Marketing Manager is a critical function within Goodway Group's Marketing Department and we're looking for someone especially versed in content development, not only writing but taking our marketing strategy and executing it flawlessly. For this role, we have a strong need for operational excellence, with a strong preference for a digital agency or media background.
This role is FULLY VIRTUAL and can be located anywhere in the United States, working from a home office.
What You’ll Do
You will lead all marketing activities and programs to drive demand for Goodway’s business units across key target markets. Collaborating with leadership, revenue, and other cross-functional stakeholders, you will develop marketing plans and strategy in alignment with overall revenue and corporate strategy. You will have a deep understanding of Goodway’s radical buyer, the constantly evolving digital marketing landscape as well as the practical knowledge on how best to organize outreach and communication to those audiences. You will report to the Director / VP of Marketing and work closely with the entire Marketing team (Marketing Technology, Design & Content, Events & Promotions) and other key stakeholders (Sales, Account Management, Media Solutions, Product / Data) with the intent of delivering strategic revenue-generating outcomes.
Strategy, Planning, Execution
Content Marketing
Sales Enablement
Leadership and Collaboration
What We Offer
We provide a world-class total rewards program that includes market-competitive pay, rich healthcare, and other benefits (our family leave policy is out of this world), employee development opportunities, and strong virtual work culture.
You’ll Be Successful Because You Are
Previous client-side (advertiser) and/or agency engagement experience is preferred
Who We Are
Goodway Group is the digital media agency partner advertisers and agencies trust to drive campaign strategy performance and media efficiency. For 90 years, proud to be completely independently owned and operated, Goodway provides holistic digital media expertise that meets its clients' needs – and no one else's. Through managed planning and buying services across all paid digital media, Goodway delivers trustworthy marketing expertise and authentic results because Goodway knows the delivering real business outcomes through Honestly Smart Digital is what matters most.
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Includes base and annual incentives
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