ONIT Digital Marketing Specialist (A.I.) Salary in the United States

We’re changing how law works and we're looking for an energetic, creative, and scrappy Digital Marketing Specialist (DMS) to join our rapidly growing, award-winning AI Center of Excellence (ACE). The DMS will be responsible for planning and supporting various digital marketing campaigns to drive top of funnel performance.

As an ACE Digital Marketing Specialist, you'll have a hand in a variety of marketing initiatives including website, content, paid advertising, social media, SEO, and market research. This role is a great fit for someone who’s detail-oriented, skillful at juggling multiple projects, and who wants to learn and grow in the digital marketing space. We’re also looking for core competencies such as organization, a strong desire to learn, and a knack for analyzing data.

This job is all about making a difference.

Duties and specific responsibilities include:

• Create, launch, and optimize digital campaigns to reach performance targets
• Analyze and understand the business impact driven by campaigns to establish marketing KPI’s and forecast long-term growth
• Gather and analyze consumer behavior data (e.g. web traffic and rankings)
• Contribute to and lead the development of campaign creatives and content including blogs, white papers, ad copy, and landing pages
• Generate reports for all major metrics, goals tracking, revenue tracking, and other paid search initiatives
• Develop A/B testing strategies to continuously monitor campaigns and optimize performance to improve ROI
• Establish KPIs and report on your success

Requirements

• Bachelors in Marketing or relevant field
• 1+ year(s) of digital marketing experience  -- with a strong preference for SaaS industry experience
• Excellent written and verbal communication skills
• Knowledge of digital marketing tools and techniques
• Strong analytical skills with a goal-oriented attitude
• Highly creative self-starter and demonstrated resourcefulness
• Prefer working in a collaborative, cross-team capacity
• Ability to work independently and execute as an individual contributor as well as be a team player in a dynamic and fast paced organization
• Metrics-driven; proven ability to prioritize, drive, and achieve results through self and others under time pressure
• Be curious and passionate about learning (expect to learn a lot!)
• Ability to take ownership and figure out what needs to be done in a creative, fast-paced environment.
• Commitment to a culture of growth and constant delivery

Helpful skills and experience:

• Experience with B2B AI demand generation
• Experience with legal, contracts, workflow, or billing technology

Onit is a global leader of enterprise workflow solutions for legal, compliance, sales, IT, HR and finance departments. Our solutions transform best practices into smarter workflows, better processes and operational efficiencies. With a focus on enterprise legal management, matter management, spend management, contract management and legal holds, we operate globally and help transform the way Fortune 500 companies and billion-dollar legal departments bridge the gap between systems of record and systems of engagement. We help customers find gains in efficiency, reduce costs and automate transactions faster.